Digital Strategist
7 days ago
**Company Overview**
INTERLUNAR is a dynamic digital transformation/innovation consultancy and design agency that delivers cutting-edge solutions to our diverse portfolio. We leverage technology and creativity to drive business growth and enhance our clients' digital presence.
**Job Summary**
We seek a highly motivated and creative individual to join our team as a Digital Strategist. You will play a key role in developing and implementing business strategies while fostering strong client relationships. This position offers a unique opportunity to work at the intersection of technology and design, collaborating with a talented team to drive digital innovation.
**Responsibilities**
Client Collaboration and Account Management
- Serve as our clients' primary point of contact, building and maintaining solid relationships.
- Work closely with clients to understand their business goals, providing strategic guidance and insights.
- Collaborate with cross-functional teams to ensure the successful execution of digital strategies.
Market Research and Analysis
- Conduct thorough market research to identify industry trends, competitor strategies, and emerging opportunities.
- Analyze data and key performance indicators to inform strategy development and optimization.
Digital Strategy Development
- Develop comprehensive digital marketing strategies integrating social media, content marketing, SEO, SEM, and other relevant channels.
- Collaborate with clients to align strategies with their overall business objectives and KPIs.
Content Planning and Creation
- Work with creative teams to develop engaging and relevant content that aligns with digital strategies.
- Ensure content is optimized for various digital channels and resonates with the target audience.
Performance Monitoring and Reporting
- Implement analytics tools to monitor the performance of digital campaigns.
- Provide regular reports to clients, highlighting key performance metrics and recommending optimizations.
Account Growth
- Identify opportunities for account growth to provide additional services.
- Work with the Founder to develop proposals for additional projects based on client needs.
Collaboration and Learning
- Collaborate with internal teams to brainstorm and implement creative digital solutions. Stay updated on industry best practices and continuously seek opportunities for professional development.
**Qualifications**
- Bachelor's degree or Polytechnic Diploma in Marketing, Business, Communications, or a related field.
- Strong passion for digital marketing and emerging technologies.
- Excellent communication and interpersonal skills.
- Foundational understanding of digital marketing channels and strategies.
- Ability to analyze data and draw actionable insights.
- Creative thinking and problem-solving abilities.
- Previous experience in account management or client-facing roles is a plus. Proficiency in project management tools and familiarity with digital marketing tools are a plus.
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