Manager, Content Development

2 weeks ago

Singapore LIFELONG LEARNING INSTITUTE PTE. LTD. Full time

As an advocate for lifelong learning, you will be part of the team to promote lifelong learning, upskilling, and career planning in various platforms. You will assist the Team Lead to create and develop high-quality contents for SkillsFuture Advice Workshops. The individual will collaborate with cross-functional teams to ensure that the contents meet the organisation's objectives and aligns with the target audience's needs.

**Core Responsibilities
- Collaborate with internal and external stakeholders to develop and customise SkillsFuture Advice workshop contents for specific industry sectors and manpower segments. This customisation ensures that the advisory contents are tailored to the specific needs of different target groups.
- Adept at conducting thorough research to gather relevant information on industry insights, market trends, manpower and skills development insights.
- Possess analytical thinking skills to interpret data, identify patterns, and draw meaningful insights to develop relevant contents customised to different target groups.
- Strong writing and content development skills are essential for creating engaging and informative workshop contents that convey industry, manpower and skills development insights in a clear and engaging manner.
- Collaborate with different stakeholders to define content goals, target audience personas, and develop content strategies that align with the organisation's objectives and ensure consistency in messaging and branding.
- Handle ad-hoc content creation projects as assigned (e.g., Information kits);
- Stay updated on industry trends, best practices, and emerging technologies related to content development. Continuously enhance knowledge and skills through professional development opportunities.
- Organise and maintain a content library or database to ensure easy access to content assets. Update and repurpose existing content as needed.

**Job Requirements
- Tertiary qualifications in public relations, marketing, or related discipline
- At least 1-2 years of content/ copywriting experience with a demonstrated writing portfolio.
- Excellent writing, editing, and proofreading skills with a strong command of grammar and style.
- Excellent communication, writing and research skills, detail-oriented;
- Editorial mindset on creating content that will engage the target audience.
- Proven experience in content development / creation
- Strong research and analytical skills to gather and interpret information from various sources.
- Familiar with Adobe Premiere Pro, Adobe Illustrator, Adobe Photoshop (After Effects is a plus)
- Good time and project management, networking, collaborative and interpersonal skills;
- Proactive and collaborative team player with a positive attitude and good work ethic
- Able to work independently with minimum supervision;

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