Regional Marketing Director, Wound Care, Apac

2 weeks ago


Singapore Mölnlycke Full time

At Molnlycke, we care about making people better - those who work for us, those who work with us, and we prove it every day In our daily work, we create unique medical solutions to improve quality of life. We enjoy what we do because it makes a real difference in people’s lives. Although we’re a global company, we’re still small enough for you to make your mark. Our leaders are accessible and trust us to make the right decisions. As a Mölnlycke employee, you’ll thrive when you take on the responsibility.

We are actively hiring for an experienced Regional Marketing Director, Wound Care (APAC) based in Singapore.

**JOB SUMMARY**:
Reporting directly to the VP Commercial Wound Care, the Regional Marketing Director develop and implement the marketing strategy in the region in line with strategic vision and strategy of the Wound Care business to drive sustainable & profitable growth in APAC region. Develop and implement sales & marketing concepts for designated products, therapies & services in line with agreed sales and cost budgets. The Regional Marketing Director also advise and support members of the broader marketing organization in key APAC markets to secure the development and implementation of specific marketing tactics and tools.

**KEY ACCOUNTABILITIES**:

- Develop and implement short and long-term Marketing plans for specified products in order to achieve sales and profit budgets and drive growth
- In cooperation with market Woundcare business leaders, develop the marketing knowledge and skill of the local Product Managers, where applicable
- Collaborate & align with the Global Marketing team to ensure that the Global strategy is translated into regional and local product plans, customer needs and marketing opportunities, to ensure local requirements are understood and incorporated into marketing strategy, including regulatory and reimbursement issues
- Implement and maintain local pricing strategy within international guidelines to ensure profits are in line with or above expectations
- Select the optimum product assortment and secure that the full range of products is managed by the sales force and/or distributors in order to increase customer satisfaction and maximise product profitability
- Monitor performance of designated products against plan and initiate changes to the plan / strategy to ensure targets are met
- Develop and implement marketing concepts in order to enhance the promotion of products and to achieve product objectives, including clinical plan and product education
- Develop and secure product competence within the sales organisation so that the sales force can sell the features and benefits of the full range
- Coordinate new product launches in order to achieve agreed sales and profit objectives
- Monitor short and long-term trends regarding the use of designated products to give input to local markets and concerned divisional functions
- Coordinate communication for designated products / therapies/ markets with customers / salesforce / Customer Service Centre / partners, to ensure customer satisfaction and salesforce motivation
- Secure a good communication with local commercial teams
- Analyse competitor information and tender results as an input to develop counter argumentations and tactics

**WHO WE ARE LOOKING FOR**:

- University Degree in clinical, medical or science discipline; Graduate diploma or Masters degree in marketing or business administration
- Sales and marketing management experience in more than one major market of ANZ, China, Japan or India
- Minimum 15 years of sales & marketing experience in a multi-countries setting of major medical device industries
- Strongly preferred at least 3 years of medical consumable market experience with surgical and/or nursing segment
- Strong clinical marketing of APAC regional exposure
- Ability to manage & lead multiple complex projects with limited supervision
- A record of successful business development activity as evidenced by closed transactions
- Established capabilities managing complex commercial projects & contracts successfully
- Excellent problem solving, negotiation and analytical skills
- Drive and energy to establish new opportunities, business and relations
- Excellent written and verbal English communication skills

**About Mölnlycke**

Founded in 1849, Mölnlycke is a world-leading medical solutions company headquartered in Gothenburg, Sweden with 7,800 employees globally We design and supply medical solutions to enhance performance at every point of care - from the hospital to the home
- in nearly 100 countries.

We specialize in:

- Wound management: including dressings with Safetac® such as Mepitel® and Mepilex®
- Preventing pressure ulcers: with Mepilex® Border used prophylactically and devices to help turn and re-position patients
- Surgical solutions: including Mölnlycke trays, HiBi® antiseptics and Biogel® surgical gloves


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