Digital Marketing Manager, Singapore Sports Hub

1 week ago


Singapore Singapore Sports Hub Full time

Singapore Sports Hub is seeking an exceptional talent for the role of Digital Marketing Manager to drive our digital marketing transformation, responsible for driving growth across all digital platforms including online, mobile, and own channels.

**Roles & Responsibilities**:
**_
Digital Strategy, Platform Development and Maintenance:_**
- Lead the digital team in the creation, development, and implementation of an ‘Always-On” strategy including but not limited to SEO, SEM, and digital ads to create energising brand experiences at scale through systematic optimisation
- Lead the digital team in analysing the performance of the “Always-On” strategy against established KPIs to determine success and translate analytics into insights to provide recommended improvements together with the appointed digital agency
- Lead the digital team in coordinating ongoing website management and updates including but not limited to events on sale, activities and programmes updates, marketing campaigns and promotions, and troubleshoot and support website and digital issues that arise
- Support website, app and CRM platform development and maintenance efforts, including UX coordination, testing and implementation for new features, enhancements and bug fixes
**_
Marketing Automation Platform Management_**
- Work cross-functionally with the ICT team as well as internal and external stakeholders to develop and manage the marketing automation platform
- Lead the successful creation and execution of marketing automation strategies and tactics to drive programmes and activities take-ups, customer retention, frequency and lifetime value
- Manage marketing automation campaign creation and implementation through segmentation strategies, owned communications, and content offerings
- Analyse the performance of marketing automation campaigns against established KPIs to determine success and translate analytics into insights to provide recommended improvements
- **_
Marketing Promotions and Content Creation_**
- Collaborate with a cross-functional team of creative, marketing, and communications members within the marketing department in campaign brainstorming and ideation
- Work with the cross-functional team to plan, organise and execute the social media strategy for the quarterly and ad-hoc campaigns within budgets, ensuring cross-media efficiency and close tracking of results with actionable recommendations
- Work with the cross-functional team to drive and create social content and assets for marketing campaigns and promotions
- Lead the social team in managing paid social channel executions and marketing support for marketing campaigns and promotions
**Skills and Qualifications**:

- Impressive track record as a digital marketing strategist, performance marketing manager and marketing automation lead with a background in both agency and corporate setting is highly desirable
- Strong hands-on experience with SEO/SEM, performance marketing strategies and tools with at least 5 years of experience implementing and optimising digital advertising campaigns and marketing automation strategies and tactics
- Solid knowledge of web analytics tools like Google Analytics and hands-on experience with tracking tools and setting up measuring strategies
- Advanced knowledge of web design, CSS, and HTML for both mobile and desktop
- Excellent verbal and written communication skills with a natural tendency to lead both people and projects, taking a logical data-driven approach to problem-solving
- Attentive to details on what customers are asking and be able to manage stress in a fast-paced environment
- Strong project management skills
- At least 3 years experience managing a team
**Preferred Qualifications**:

- University degree in Marketing, Advertising, IT, Business or relevant field
- Prior experience in the venues and events industry is an advantage
**Other**:

- Possesses a passion for sports or an active lifestyle
- Working hours are 9:00 AM to 6:00 PM, Monday to Friday. Evening and Weekend hours will be required at various times

**Interested applicant, please send in your latest resume with your passport size photo indicating your current and expected salaries as well as your notice period to



  • Singapore Singapore Sports Hub Full time

    **OUR PARTNER**: Spectra Singapore **DEPARTMENT**: Marketing **OVERVIEW** ***: Singapore Sports Hub is seeking an exceptional talent for the role of Digital Marketing Manager to drive our digital marketing transformation, responsible for driving growth across all digital platforms including online, mobile, and own...


  • Singapore Singapore Sports Hub Full time

    **OUR PARTNER**: Spectra Singapore **DEPARTMENT**: Marketing **OVERVIEW** ***: Singapore Sports Hub is seeking a creative talent for the role of Creative Designer to execute visual communications for the creative department, adhering to the branding guidelines. The talent is responsible for supporting the design concept, adaptation of any tasks upon...


  • Singapore Singapore Sports Hub Full time

    Singapore Sports Hub is seeking an exceptional talent for the role of Social Media Manager to drive our social media strategy with the aim of boosting our brand visibility, growing our online community and driving the customer engagement. Reporting to the Senior Marketing Director, this role will lead the social team and work with the appointed social media...

  • Executive, Sports

    2 weeks ago


    Singapore Singapore Sports Hub Full time

    **OUR PARTNER**: Spectra Singapore **DEPARTMENT**: Sports & Community Programming **OVERVIEW** ***: The Sports & Community Programming Department is responsible for the overall management and execution of the project’s Sports & Community Programming objectives which sets out to implement the “PLAY” component of the project’s WATCH, SUPPORT & PLAY...


  • Singapore Singapore Sports Hub Full time

    **OUR PARTNER**: Spectra Singapore **DEPARTMENT**: Venues **OVERVIEW** ***: As part of the Venues & Events Management and reporting to the Assistant Director, the position of Executive, Singapore Indoor Stadium will support the planning and operations of events and day to day activities at the Singapore Indoor Stadium. The role has a heavy focus on...


  • Singapore Singapore Sports Hub Full time

    **PURPOSE** ***: At KASM, we value you and believe everyone plays an important role in the success of the Singapore Sports Hub. You will be part of a dynamic team to ensure venues in the Sports Hub are logístically ready to host a wide spectrum of sports, entertainment and lifestyle events. You are expected to support the facilities management work in KASM...

  • Venue Tour Guides

    2 weeks ago


    Singapore Singapore Sports Hub Full time

    **OUR PARTNER**: Spectra Singapore **DEPARTMENT**: Venues **VENUE** *** **TOURS** ***: As part of Singapore Sports Hub’s community outreach efforts, the Venue Tours Guide will lead groups of 20 - 40 persons and showcase the various aspects of the Singapore Sports Hub including its exciting offerings, events, heritage and history of the site and...


  • Singapore Singapore Sports Hub Full time

    **OUR PARTNER**: Spectra Singapore **DEPARTMENT**: Venues **OVERVIEW** ***: **KEY ROLES** *** **& RESPONSIBILITIES** ***: Support the venue daily operational matters including: - Managing facility bookings including public, events and elite athletes. - Management of the OCBC Arena Master Calendar, Online Booking System and other systems. - Management...


  • Singapore Singapore Sports Hub Full time

    **OUR PARTNER**: Spectra Singapore **DEPARTMENT**: Customer Care **OVERVIEW** ***: Singapore Sports Hub is looking for an Executive, Customer Care who will be responsible to monitor and manage Customer Care key performance indicators, procedures and reporting. He/ She will play a key role in delivering training sessions to new hires and current employees,...

  • Event Executive

    4 days ago


    Singapore Singapore Sports Hub Full time

    **PURPOSE** ***: This role will specialise in the operations and logistics management of the overall programmes and objectives of the department. **ROLES &** *** **RESPONSIBILITIES** ***: - Logistical support and Management of the in-house, Experience Sports Sessions - Logistical support and Management of community facilities - Overall operations and...