Head of Digital

4 days ago

Singapore NUTRITION ASIA GROUP PTE. LTD. Full time

**Head of Digital**

The company seeks a Head of Digital who will drive the company’s digital and e-commerce strategy across the region. Working closely with the management team, he/she will be responsible for advising on and spearheading digital opportunities that will ultimately deliver the company exponential growth. The Head of Digital & Marketing will also oversee 360 marketing initiatives that will drive sales across all facets of the business.

**Core Job Responsibilities
- Drive revenue, share and profitability
- Devise the company’s regional digital and e-commerce strategy across direct to consumer sites and marketplace platforms
- Work directly with brands to understand best practice and digital strategies
- Understand nuances of different markets and digital platforms
- Manage external agencies to ensure delivery of core digital services
- Manage internal team delivering sales across all platforms
- consumer online strategy.
- Manage budget, operational cost and agency investments for all eCommerce related activities
- Advise and approve digital marketing, increasing sales conversion and product awareness
- Be heavily involved in customer acquisition across all platforms - offline and online
- Develop external partners and an ecosystem of digital contributors
- Mentor internal team to grow digital capabilities
- Build lasting and mutually beneficial relationships with e-commerce and retail partners that unlock growth opportunities
- Plan and execute CRM engagement activities to increase CRM engagement

**Education/Qualifications/Experience
- Bachelor's Degree required with 8+ years in digital / eCommerce role and marketing (client side or retailer) preferably within the FMCG industry
- An understanding of Consumer/Shopper, using analytical skills and insights
- Demonstrates strong leadership and communication skills
- Strong analytical skills

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