Marketing Specialist
3 days ago
At Julius Baer, we celebrate and value the individual qualities you bring, enabling you to be impactful, to be entrepreneurial, to be empowered, and to create value beyond wealth. Let’s shape the future of wealth management together.
The role will be part of the marketing function based in Singapore and be responsible for development and implementation of marketing initiatives to support business objectives, aligned with the marketing strategy. The marketing function is responsible for promoting and managing the Julius Baer brand, advertising, sponsorships, client events, client communications and segment-specific marketing activities. The Marketing Specialist will collaborate closely with marketing, brand and communications team members, senior management and colleagues across the business and functions.
**YOUR CHALLENGE**:
**Main Responsibilities**
- Responsible for development and implementation of marketing programs to support business objectives of sub-regions
- Strategize and implement marketing initiatives for key client segments within the bank
- Identify and implement platforms to promote and position the brand, aligned with the brand strategy
- Execute and deliver client events to meet planned objectives, to deliver impact and the desired client experience
- Evaluate and manage sponsorship programs
- Proactively collaborate with and manage key stakeholders whilst implementing and upholding the marketing mandate
- Support Head Marketing Asia Pacific in developing and delivering the regional marketing plan as well as various projects as required
**Regulatory Responsibilities**
- Demonstration of appropriate values and behaviours including but not limited to standards on honesty and integrity, due care and diligence, fair dealing (treating customers fairly), management of conflicts of interest, competence and continuous development, adequate risk management, and compliance with applicable laws and regulations
**YOUR PROFILE**:
**Personal and Social**
- Strategic mind set with ability to create marketing impact, connect all aspects of client touch points and client experience
- Excellent team player and able to work seamlessly with team members to take the lead in projects or support others on their projects
- Proven track record in managing stakeholders whilst leading marketing-related projects
- Solutions and future oriented
- Self-directed and motivated
**Professional and Technical**
- At least 10 years of professional experience in a similar marketing position, preferably in private banking or financial services
- A recognised university degree in marketing, business, or finance
- Excellent written and verbal communications skills
- Strong organisational and forward planning skills
- Proven and current experience in hands-on execution and delivery of client events
- Experience in digital marketing is advantageous
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