
Assistant Brand Manager, Malts
2 weeks ago
**Job Introduction**:
- Liaise with regional agencies to support brand campaigns where relevant and support local agencies where necessary.
- Support media efforts, being the bridge between Media/Social agencies and Brand Activation managers, for the 4 key brands across markets. Improve ways of working, lead operational rhythm, and budget overview.
- Partner with agencies and in-market teams to measure and evaluate key marketing programmes to ensure their effectiveness and drive continuous improvement.
- Support in-market Brand Activation Managers on brand guidelines, assets, and agency briefings where required.
- Understand and support portfolio plans and brand targets for SEA campaigns with the deployment of effective tools to achieve key deliverables.
- Identify gaps and opportunities to continuously improve brand assets, toolkits, and brand guidelines to support effective and efficient local execution.
- Work with in-market Brand Activation Managers to manage all local aspects of advertising to develop omnichannel experiences based on insights and consumer understanding
- Monitor and report on the execution of each brand plan in SEA, including budgets and KPIs, supporting the Marketing Managers to evaluate the effectiveness of marketing plans and make recommendations.
- Support the Marketing Manager, Malts - SEA and in-market Brand Activation Managers on experientially led campaigns, NPD / Gifting / VAP solutions.
- Manage and track budget for key brand activities and campaigns at SEA level, ensuring finance and procurement processes compliance.
**Main Responsibility**:
- Liaise with regional agencies to support brand campaigns where relevant and support local agencies where necessary.
- Support media efforts, being the bridge between Media/Social agencies and Brand Activation managers, for the 4 key brands across markets. Improve ways of working, lead operational rhythm, and budget overview.
- Partner with agencies and in-market teams to measure and evaluate key marketing programmes to ensure their effectiveness and drive continuous improvement.
- Support in-market Brand Activation Managers on brand guidelines, assets, and agency briefings where required.
- Understand and support portfolio plans and brand targets for SEA campaigns with the deployment of effective tools to achieve key deliverables.
- Identify gaps and opportunities to continuously improve brand assets, toolkits, and brand guidelines to support effective and efficient local execution.
- Work with in-market Brand Activation Managers to manage all local aspects of advertising to develop omnichannel experiences based on insights and consumer understanding
- Monitor and report on the execution of each brand plan in SEA, including budgets and KPIs, supporting the Marketing Managers to evaluate the effectiveness of marketing plans and make recommendations.
- Support the Marketing Manager, Malts - SEA and in-market Brand Activation Managers on experientially led campaigns, NPD / Gifting / VAP solutions.
- Manage and track budget for key brand activities and campaigns at SEA level, ensuring finance and procurement processes compliance.
**What we can offer you**:
- We offer a competitive salary and benefits which are designed to promote our employees financial wellbeing. Employees are also eligible to participate in a bonus plan.
- Our employees enjoy a generous holiday entitlement.
- Private Healthcare for employees (including dependents), dental cover and annual health screenings.
- Pension provision for local nationals is addressed by the statutory Central Provident Fund (CPF). Alternative pension arrangements are available for non-locals.
- Our Employee Assistance Programme offers practical, impartial support on everyday matters ranging from medical, financial and legal to home and family issues.
- Private Life Assurance and Total Permanent Disability cover.
- Product allowance so that you can enjoy our fantastic portfolio of brands with your family and friends.
- Every employee has the opportunity to claim funding each year for a charity or charities for which they have raised money, volunteered their time or personally donated.
- Learning resources to help you be your best self.
**About William Grant & Sons**:
A HOME FOR RARE CHARACTERS
William Grant & Sons: a home where Rare Characters thrive.
We value every employee for their rare character, distinctive skills, experience and perspectives. Every one of our colleagues has a role to play in helping us to achieve our growth ambitions.
At William Grant & Sons, our vision is to be A home where rare characters thrive. We value all colleagues for their rare character, distinctive skills, experience and perspectives. Diversity & Inclusion is at the heart of how we do things at William Grant & Sons, fully aligned to our purpose and our company values. We strive to create an environment where we can all be our best and bring our whole selves to work.
OUR AGILE WORKING PHILOSOPHY
Our agil
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