
Marketing Executive
4 days ago
Job Description:
- Platform Optimization: Manage and optimize our profiles on Lazada, Shopee, and Shopify to strategically enhance sales performance and elevate brand recognition.
- Paid Advertising Mastery: Develop and execute high-impact paid advertising campaigns across these platforms, encompassing setup, fine-tuning, and meticulous performance tracking.
- SEO Expertise: Dive into keyword research and implement cutting-edge SEO strategies to propel organic rankings and augment website traffic.
- Metrics Analysis: Monitor website metrics, customer engagement, and conversion rates, proactively identifying opportunities for enhancement.
- Strategic Collaboration: Work closely with the marketing team to conceive and execute digital marketing strategies that harmonize with overarching company goals.
- Trend Awareness: Stay at the forefront of evolving trends and best practices in e-commerce, paid advertising, SEO, and web development.
- Campaign Engagement: Keep abreast of marketing campaigns and promotional prospects across Lazada, Shopee platforms, actively participating to bolster brand visibility and maximize sales potential.
- Competitive Analysis: Conduct regular competitive analysis to glean insights into market trends, pricing strategies, and competitor activities, utilizing these insights to optimize our e-commerce strategies.
- Digital Asset Contribution: Offer support in designing and implementing website enhancements, crafting impactful landing pages, and other digital assets as required.
Qualifications:
- Diploma / Degree in a related field with 1 - 2 years’ experience in e-commerce marketing, preferably within a similar role.
- Proficiency in managing Lazada, Shopee, and Shopify platforms.
- Demonstrable expertise in crafting and executing paid advertising campaigns.
- Strong analytical skills with the ability to interpret data to drive marketing decisions.
- Excellent communication and collaboration skills.
- A keen eye for industry trends and evolving best practices.
Working Location: Macpherson
Working Hours: Monday - Friday, 9am - 6pm
**Job Types**: Full-time, Permanent
**Salary**: $3,200.00 - $4,500.00 per month
**Benefits**:
- Health insurance
Schedule:
- Monday to Friday
Supplemental pay types:
- 13th month salary
**Experience**:
- Marketing: 1 year (preferred)
Work Location: In person
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