Strategy Lead

6 days ago

Singapore Maker Lab Full time

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

**Strategy Lead**

We’re looking for an experienced Strategy Lead to join our APAC in-house creative marketing team for our client - a leading video sharing platform.

As a Strategy Lead supporting our client you will help steward and extend the client’s brand. In this role, you're expected to help conceive and execute breakthrough ideas that will impact and strengthen users' views on the brand and its products. You need to be confident in exploring the world of creativity today, a master of memes, a lover of the latest cultural phenoms, someone who wants to challenge the status quo, and invent whole new ways of thinking, working and making.

You are widely read and knowledgeable about human behaviour, psychology, cultural differences/similarities - you come to the table with multiple references and draw on multiple sources to develop and advance strategic direction. You must be comfortable guiding a team through the process of translating research, brand goals, and high-level strategic direction into inspiring and successful creative solutions. You are a confident and eloquent presenter. You will be able to lead a multifunctional team, including external parties to develop a campaign. You are confident working across multiple different markets and cultures in Asia Pacific.

Role:

- Creating the strategic foundations to help us generate and execute impossible to ignore ideas
- Helping find, define and shape the right strategic opportunities for our creatives to work on
- Mining the infinite data trove that is the client’s brand to unearth interesting creative insights
- Leading strategic and creative development across regional marketing projects - providing insights driven guidance throughout all phases of the process including planning, GTM blueprint, creative development, execution, measurement and optimization
- Partnering closely with Insights and Measurement, marketing teams, and brand strategy to help challenge and transform the way we approach creative thinking and research
- Scaling communications globally, working with the respective regional brand and product marketing leadership while building and maintaining relationships across cross functional teams that can help to facilitate a seamless cross-functional team dynamic and ultimately lead to better creative work
- Organising and attending focus groups to do qualitative research, if needed.
- Validating insights and ideas at every turn, you help to ensure the solutions we develop impact the brand in the best possible way, taking into account objectives as well as opportunity costs.
- Monitoring the success of the campaign as it runs, suggesting changes and improvements where necessary

You:

- 10+ years of experience as a Sr Strategist / Planner at a world-class ad agency or in-house team in and around APAC.
- Ample experience in developing brand positioning, brief writing, developing multi national/regional GTM strategy for large brands.
- Able to synthesise and distil large amounts of information & data quickly, efficiently and simply, so that multiple audiences can understand and appreciate findings.
- Extensive experience understanding qualitative and quantitative research. Experience should include designing and commissioning research according to specific objectives; moderating research groups; interpreting/presenting research findings and results.
- Portfolio that highlights original breakthrough thinking and ideas
- Finger on the pulse of pop culture and the Gen Z audience
- Experience in the technology, media and entertainment categories and ability to make sophisticated products accessible and understandable to a wide audience
- Ability to invent, develop solutions across mediums, work and lead across disciplines
- Ability to thrive in a rapid paced environment on multiple projects in a scrappy, start-up atmosphere
- Self-driven, fearless interest and curiosity in culture, inventions and world-changing leaps in technology, along with a healthy disrespect for the impossible
- Exceptional verbal and written English communications and presentations skills and - ideally - fluent in another Asian language to cover projects spanning across JAPAC.

  • Business Strategy Advisor

    4 days ago

    Singapore LIT STRATEGY PTE. LTD. Full time

    We are seeking a highly experienced Associate Project Director to join our team at LIT STRATEGY PTE. LTD. As an Associate Project Director, you will be responsible for leading and managing delivery of assigned projects, supporting engagement teams to develop business strategies and business plans, and liaising with clients to identify areas of...

  • Ad (Strategy), National Climate Change Secretariat

    2 days ago

    Singapore PMO - Strategy Group Full time

    **What the role is** - The Strategy Group leads and organises the Public Service to develop and implement the Government’s strategic priorities. The National Climate Change Secretariat (NCCS) is part of the Strategy Group and is responsible for developing, coordinating, and implementing Singapore’s domestic and international policies and strategies to...

  • Strategic Business Development Lead

    4 days ago

    Singapore LIT STRATEGY PTE. LTD. Full time

    LIT STRATEGY PTE. LTD. is a boutique strategy consulting firm specializing in providing top-notch consulting services to Small and Medium-sized Enterprises (SMEs) in the ASEAN region.We are seeking a highly experienced Associate Project Director with 4-6 years of experience within the Consulting industry to join our team in Singapore. As an Associate Project...

  • Strategy Lead

    6 days ago

    Singapore Trust Bank Full time

    Trust is the first of a new breed of banks in Singapore - digitally native and focused on delivering a delightful customer experience. You will work in a fast-paced and collaborative environment to solve new and interesting challenges each day. Together with our Trust team, you will help shape the future of our bank. As **Strategy Lead,** you will have the...

  • Strategy Lead

    1 week ago

    Singapore Takeda Pharmaceutical Full time

    **_ PURPOSE OF JOB/POSITION_** The Strategy Lead is expected to take a role in driving Takeda’s strategic plans and initiatives concerning commercial success. He/She would support the development of differentiated commercial strategies and long-term growth strategies for GEM markets based on customer insights and in-depth market / competitive analyses;...

  • Marketing Strategy Lead

    7 days ago

    Singapore OOm Singapore Full time

    Job SummaryWe are seeking a highly experienced Marketing Strategy Lead to develop and execute comprehensive digital marketing strategies that drive business growth. As a key member of our team, you will be responsible for creating and implementing integrated customer acquisition, branding, and lead generation initiatives.Main ResponsibilitiesDevelop and...

  • IT Infrastructure Strategy Lead

    4 days ago

    Singapore ITCONNECTUS PTE. LTD. Full time

    Job Description:We are seeking a seasoned IT Infrastructure Strategy Lead to join our team at ITConnectus Pte. Ltd.This is a leadership role that requires a strong understanding of cloud computing platforms, networking concepts, and server virtualization technologies.The ideal candidate will have experience with infrastructure automation tools, scripting...

  • Brand Strategy Lead

    2 days ago

    Singapore NESTLE SINGAPORE (PTE) LTD Full time

    Job DescriptionWe are seeking a highly skilled Brand Strategy Lead to join our team at Nestle Singapore (PTE) LTD. As a key member of our marketing department, you will be responsible for developing and executing innovative brand plans that drive business growth.Key Responsibilities:Analyze market trends and consumer behavior to identify opportunities for...

  • Content Strategy Lead

    2 days ago

    Singapore VERZ DESIGN PTE. LTD. Full time

    Roles & ResponsibilitiesAbout UsVerz Design Pte Ltd is a premier digital commerce agency in Singapore, focused on creating high-conversion websites and delivering impactful digital marketing strategies. We are looking for a results-driven and client-focused Content Strategy Lead to take charge of our content services, while also overseeing the content...

  • Ad Strategy Lead

    4 days ago

    Singapore SMARTNEWS SINGAPORE PTE. LTD. Full time

    OverviewSIGNATURE is seeking a highly skilled Ad Strategy Lead to lead the development and growth of our digital advertising products, focusing on performance optimization and revenue increase. The ideal candidate will have 5-8 years of experience in product management with a focus on digital advertising, performance marketing, or ad tech products as a...

  • Procurement Strategy Lead

    2 days ago

    Singapore SearchAsia Consulting Pte Ltd Full time

    Job Overview:We are seeking a seasoned Process Engineer to lead our procurement strategy at SearchAsia Consulting Pte Ltd. As a strategic partner to our organization, you will be responsible for developing and implementing procurement plans that meet our company's needs.You will work closely with cross-functional teams to identify opportunities for cost...

  • Marketing Strategy Lead

    4 days ago

    Singapore CORDLIFE GROUP LIMITED Full time

    **Job Scope**We are seeking a highly skilled Marketing Strategy Lead to spearhead end-to-end B2C events, develop consumer marketing strategies, and drive target client acquisitions.The ideal candidate will conceptualize and implement consumer marketing plans, oversee go-to market initiatives, and manage teams and budgets effectively.Key...

  • Brand Strategy Lead

    4 days ago

    Singapore GASTRO-SENSE PTE. LTD. Full time

    Job Description:GASTRO-SENSE PTE. LTD. is seeking an experienced Brand Strategy Lead to support our clients on brand, communications, PR, and general marketing requirements.Key Responsibilities:Manage team to work closely with clients to develop and execute branding, communications, and marketing strategies to reach clients' objectives.Handle the full scope...

  • Commercial Strategy Lead

    6 days ago

    Singapore Aspire Full time

    Aspire is the leading all-in-one finance operating system for growing businesses in South-East Asia. We are on a mission to reinvent business finance for a new generation of entrepreneurs and business owners, empowering startups to realise their full potential. Founded in 2018 by former Lazada founders and executives, **Aspire has raised over USD 200M+...

  • Automation Strategy Lead

    4 days ago

    Singapore JABIL CIRCUIT (SINGAPORE) PTE. LTD. Full time

    Job SummaryThe primary objective of this position is to oversee and drive the development of automation strategies across various product, process, and end-market business units. This involves leading a team in creating new automation equipment, collaborating with sites to proliferate the equipment, and managing the growth and flexibility of the automation...

  • Product Strategy Lead

    3 days ago

    Singapore KNOVEL ENGINEERING PTE. LTD. Full time

    About the RoleWe are looking for a seasoned Product Manager to lead the development of our software products. The successful candidate will be responsible for developing the product strategy, roadmap, business operating model, and pricing strategy.Key ResponsibilitiesDevelop the product strategy, roadmap, business operating model, and pricing...

  • Brand Strategy Lead

    3 days ago

    Singapore ETHOS SEARCH ASSOCIATES PTE. LTD. Full time

    Job Description: As a Marketing Manager, you will be responsible for driving marketing & branding strategies, planning and executing brand and marketing campaigns, increasing brand appeal and favourability, managing visual merchandising, and leading people to collaborate with other teams. Requirements:You should have a Bachelor's degree in marketing related...

  • Lead, Strategy and Growth

    7 hours ago

    Central Singapore Emprego SG Full time

    **Location** Singapore, Central Singapore **Job Type** Permanent **Salary** $5,000 - $9,000 Per Month **Date Posted** 3 hours ago Additional Details **Job ID** 98792 **Job Views** 2 **Job Description**: Roles & Responsibilities Be part of the fastest growing all-in-one investment app team. Co-founded by 2 Harvard graduates, the team is rapidly...

  • Sales Strategy Lead

    3 days ago

    Singapore THE SUPREME HR ADVISORY PTE. LTD. Full time

    Job Title: Sales ManagerAbout the RoleThe Supreme HR Advisory Pte Ltd is a leading human resources consulting firm that provides expert advice and support to our clients.Key ResponsibilitiesWe are seeking an experienced Sales Manager to join our team. The successful candidate will be responsible for driving business growth through effective sales strategies,...

  • Business Strategy Lead

    4 days ago

    Singapore 3D CREATIVE DESIGN PTE. LTD. Full time

    Job Overview:At 3D CREATIVE DESIGN PTE. LTD., we are seeking a highly skilled Business Strategy Lead to join our team. In this role, you will be responsible for analyzing market data and developing strategies to gain market share. You will work closely with our sales and marketing teams to develop and implement effective plans to drive business growth.Key...