Marketing and Csi Director Regional Innovation

3 days ago


Singapore Givaudan Full time

Join us and celebrate the beauty of human experience. Create for happier, healthier lives, with love for nature. Together, with our customers, we deliver food innovations, craft inspired fragrances and develop beauty and wellbeing solutions. There’s much to learn and many to learn from, with more than 16,800 employees around the world to explore ideas and ambitions with.
In Singapore, you’ll be at the centre of every innovation, creation and solution available to the entire Asia-pacific region. Working with our research, creation and production units, as well as our renowned perfumery school, you’ll make us a greater force for good. Every day, your passion, your creativity, and your expertise will shape our future, making a positive difference on billions of people. Every essence of you enriches our world. We are Givaudan. Human by nature.
Marketing and CSI Director Regional Innovation

Join us and celebrate the beauty of human experience. Create for happier, healthier lives, with love for nature. Together, with passion and creativity, we deliver food innovations, craft inspired fragrances and develop beauty and wellbeing solutions. There’s much to learn and many to learn from, with more than 16,800 employees around the world to explore ideas and ambitions with. Every day, your talent, your innovative spirit, and your determination will shape our future, making a positive difference on billions of people. Every essence of you enriches our world. We are Givaudan. Human by nature.

Every idea you share, combines science with art.

As a Marketing & CSI Director for Regional Innovation APAC under the Taste & Wellbeing division you will lead the marketing function and the regional Consumer Understanding and Sensory function. You will bring strategic perspective in the market landscape in APAC, anticipate major trend shift and provide recommendations and guidance to the sub regions. You will report to Head of Regional Innovation, APAC.

**You will**:
Lead the innovation growth platforms across APAC ensuring understanding of the Sub Regional growth categories

Lead the development of the Regional Growth Platform/Category Strategy in partnership with the sub Regional Marketing & Technical Directors.
Ensure category strategies will focus on a full 5-year strategy cycle with a clear strategy and action plan (year by year). Behind this include a consolidated approach of development innovation priorities.
Define business development opportunities and needs for the sub-region through engagement with marketing, sales and technical at Regional and Country level
Align with the other Sub-Regional Marketing Director(s)in APAC in driving joint projects within the category and cross-category, and implementing Innovation projects through the category development teams
To collaborate with other departments to ensure the needs of the regional category strategy are represented
Lead the annual category strategy review process to ensure RI are delivering commercial impact.
Regional lead for Marketing activities and programmes
Align global, regional and sub-regional marketing campaigns and measure Return on investment
To represent the Regional Marketing in relevant business forums and with customers
Be the regional sponsor Digital and other Marketing programmes and ensure that APAC is represented in the development of the digital evolution development.
Regional ambassador for Food experience programmes ensuring tailored to APAC needs
Oversee and review marketing budget (together with Marketing Communications) to ensure best investment for marketing dollars, including aligning with sub regional marketing directors.

Consumer & Sensory Insight

Lead development of the strategy, vision and implementation plans for the Consumer Understanding and Sensory functions

**Assess the needs of partners**: Segment and Regional Marketing Teams, Flavour Creation and Applications, S+T and sub regional teams
Manage external vendors to deliver and on-budget
Monitor use of Consumer and Sensory knowledge and put in place programmes to monitor return on investment and help improve win-rate in collaboration with Technical and Marketing Teams
Ensure that tools are communicated to the commercial community that makes it easy to under-stand and act as an enabler "sales enablement toolbox"
With people as your focus you will help your team to develop, ensuring that employees evolve their skills. You will nurture a great place to work. You will develop the marketing & CSI teams through ongoing coaching to achieve stellar performance. You will master connectivity to other sub regional centres. Your key role will be to ensure our innovation projects are commercialised into the markets via the sub regional marketing directors.

You?
Want to join a team that's passionate about innovation and creativity, and that works together to achieve extraordinary things? It's your essence that we're looking for.

**Your professional profile includes**:
Bachelor's Degree


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