Regional Marketing

5 days ago


Singapore AUO SINGAPORE PTE. LTD. Full time

**Job Descriptions**:

- Manage assigned Product category by Div/Dept Head
- Coordinate with HQ in Taiwan and Brand owners to launch and roll out products by countries and partners
- Define product strategy and develop product road map
- Conduct market research / environment scan and assess opportunities
- Conduct impact analysis to assess ROI of marketing efforts
- Conduct customer segment analysis to identify appropriate products / services for different segments
- Develop and adapt pricing strategy based on internal and external trends
- Maintain oversight of campaign strategy
- Supply sales with latest research and marketing information
- Prepare and deliver new product materials such as brochure, web contents and related documents
- Conduct product training to all related department
- Manage regional exhibition/road-show activities along with colleagues locally or regionally

**Job Requirements**:

- Degree in Business, Marketing or its equivalent
- At least 10 years of relevant experience in Display and solutions industry
- Strong product marketing and business acumen in Pro AV industry is a must
- Design and develop tactical planning to achieve revenue targets
- Build effective working relationships with all stakeholders (internal and external) to develop revenue opportunities and deliver good quality of service
- Knowledge of selling in various vertical markets such as Enterprise, Education, Retail, Medical and etc.
- Possess in-depth knowledge of the technical product specifications
- Results oriented. Proven track record in sales achievements
- Resilient and agile to adapt to changes in a dynamic environment
- Excellent communication and interpersonal skills
- Strong problem-solving skills, attention to details and highly organized
- 50% of travelling across South Asia and SEA countries on yearly basis



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