Apj Sr Specialist, Sales Prospecting Effectiveness

3 days ago


Singapore Workday Full time

Your work days are brighter here.

At Workday, it all began with a conversation over breakfast. When our founders met at a sunny California diner, they came up with an idea to revolutionize the enterprise software market. And when we began to rise, one thing that really set us apart was our culture. A culture which was driven by our value of putting our people first. And ever since, the happiness, development, and contribution of every Workmate is central to who we are. Our Workmates believe a healthy employee-centric, collaborative culture is the essential mix of ingredients for success in business. That’s why we look after our people, communities and the planet while still being profitable. Feel encouraged to shine, however that manifests: you don’t need to hide who you are. You can feel the energy and the passion, it's what makes us unique. Inspired to make a brighter work day for all and transform with us to the next stage of our growth journey? Bring your brightest version of you and have a brighter work day here.

About the Team

Workday is seeking a Prospecting Effectiveness Manager to join our growing Revenue Operations Demand Management team in APJ. In this role you will partner with leaders in sales, enablement, marketing, and operations to innovate and optimize the sales prospecting practice. Examples include optimizing sales messaging flow, incorporating high priority marketing assets, reporting on the effectiveness of sales messaging, and identifying and incorporating sales best practices.

This role will have excellent exposure in the business and a high degree of autonomy, with ample opportunity to lead and collaborate cross-functionally across the region. We look forward to learning more about you

About the Role
- The regional Prospecting Effectiveness Manager will collaborate with sales play peers, marketing, global sales, sales development, sales operations and other internal teams to develop and implement prospecting campaigns for pipeline development and sales prospecting activities (inbound and outbound).
- The newly-created role will lead various process optimisation workstreams with a broad scope of collaborators related to sales prospecting effectiveness, while identifying and proactively working to improve internal processes.
- Collaboration is key in our team. Our colleague will work with Corporate Sales Development, Account Executives, Enablement and Marketing to design the best communication plan to promote prospecting sequences and other related marketing assets.
- Within the business, you will provide regular updates on usage, sequence performance and testing methodologies. You will connect internally to share feedback, as well as track, measure, and report on sales campaign efficiency across multiple internal channels.
- Lastly, handle localization requests for high priority sales prospecting demand generation campaigns into local languages.

About You

This role is a great match for someone with a deep understanding of how sales and marketing content align across the buyer’s journey, so joining us will be an excellent step to build on your experience in a global environment Do you thrive in a collaborative environment where you can influence and lead cross-functional groups? Do you come across as an able communicator, with proven expectation management abilities and strong executive presentation skills? This is definitely a career step to know more about

Our Approach to Flexible Work

With Flex Work, we’re combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to make the most of time spent together. Those in our remote "home office" roles also have the opportunity to come together in our offices for important moments that matter.

Are you being referred to one of our roles? If so, ask your connection at Workday about our Employee Referral process


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