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Amazon PPC Manager
2 weeks ago
PERKS AND BENEFITS:
- Direct hire and full-time employment. 100% remote work
- Company events
- Health and Wellness Fund
- PTO (Personal Time Off) and Holiday Off
- Maternity, Paternity & Bereavement Leave
- Annual Performance Bonus
- We can offer up to $4,000 USD per month
JOB REQUIREMENTS:
- Proven experience as an Amazon PPC Manager or a similar role,
with a track record of successful Amazon PPC campaigns.
- In-depth knowledge of Amazon's advertising platform, including
Sponsored Products, Sponsored Brands, and Sponsored Displays.
- Strong analytical skills and ability to interpret data and make
data-driven decisions.
- Proficiency in using PPC analytics tools, keyword research tools,
and Amazon Seller Central.
- Excellent understanding of keyword research, campaign
optimization, bid management, and A/B testing.
- Familiarity with Amazon SEO and its impact on PPC campaigns.
- Strong attention to detail and organizational skills, with the
ability to manage multiple campaigns simultaneously.
- Excellent communication and collaboration skills to work
effectively with cross-functional teams.
- Ability to adapt quickly to changes and thrive in a fast-paced,
dynamic environment.JOB DESCRIPTION:
- Develop and execute comprehensive PPC strategies for Amazon,
focusing on increasing visibility, driving traffic, and optimizingconversion rates.
- Conduct thorough keyword research to identify relevantly and
high-performing keywords for product campaigns.
- Create and manage Amazon Sponsored Products, Sponsored
Brands, and Sponsored Display campaigns, including ad copycreation, targeting, and bid optimization.
- Continuously monitor and analyze campaign performance
metrics, such as ACoS (Advertising Cost of Sales), CTR (ClickThrough Rate), conversion rate, and sales data, and provideregular reports to the management team.
- Identify areas for improvement and implement A/B testing
strategies to optimize ad performance, including testingdifferent ad formats, keywords, bidding strategies, and targetingoptions.
- Monitor competitor activity and market trends to identify
opportunities and adjust strategies accordingly.
- Collaborate with the marketing and product teams to ensure
alignment with overall marketing and business objectives.
- Stay up to date with industry trends, best practices, and
algorithm updates related to Amazon PPC advertising.
- Manage advertising budgets effectively, ensuring maximum ROI
and efficient allocation of resources.
- Identify and implement new advertising opportunities and
features offered by Amazon.WORK HOURS:
- Strictly for applicants who do not have issues working during PST or graveyard shift. This is non-negotiable.
- The full-time shift is 8 hrs./day (40 hrs./week)
Pay: From $5,000.00 per month
Schedule:
- Monday to Friday
Work Location: In person