Assistant/marketing Manager

2 weeks ago

Airport Boulevard, Singapore Experia Events that influence Full time

The Assistant/Marketing Manager is responsible for driving all marketing outreach to the target audiences for the conference and exhibition. This person shall be responsible for the following, including but not limited to:

- Developing an overall marketing plan that includes content plan to support lead generation and delegate sales.
- Producing content assets in accordance with content plan, distributing them on agreed digital and social media platforms including LinkedIn, EDMs and website.
- Managing the implementation of marketing tactics according to timeline drawn up for various marketing phases targeted at identified audience segments.
- Identifying suitable marketing platforms, whether digital or physical (indoor/outdoor), with consideration of sustainability practices.
- Soliciting trade media partners who will help to strengthen the outreach to the industry.
- Managing media buys on agreed social media platforms that is complementary to marketing objectives.
- Managing research agency’s delivery of exhibitor and visitor satisfaction surveys.
- Managing photographers and videographers in capturing relevant shots for archive and future marketing purposes.
- Developing wrap-up marketing reports that include measurement of outputs and outcomes of planned marketing tactics, to drive finetuning of plans for the next edition.
- Helping to manage the IT aspects of event registrations.

**Requirements**:

- Degree holder is preferred or a minimum Diploma.
- At least 3 years of proven marketing experience; preferably in B2B or events marketing.
- Adaptive, resourceful, and creative.
- Possess good planning, organisational and multi-tasking skills.

**Job Type**: Contract
Contract length: 24 months

Pay: $4,000.00 - $5,000.00 per month

**Benefits**:

- Health insurance

Schedule:

- Monday to Friday

Supplemental Pay:

- Performance bonus

**Experience**:

- Marketing: 3 years (preferred)

Work Location: In person

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