Regional Executive, Digital Campaign

2 weeks ago


Singapore EPSON SINGAPORE PTE LTD Full time

**Job Summary**
- B2B Digital Campaign Specialist for the ASEAN region, preferably with Pardot experience.
- The Digital Campaign Specialist is key in helping to shape the digital marketing strategy for our company, proving the success of digital marketing campaigns and making optimisation efforts across all digital channels.

**Key Accountabilities**
- Organise and manage timelines for the projects
- Manage internal Business Unit stakeholders to ensure clarity of communication throughout campaigns
- Ensure the digital campaign structures are complete, while adapting offline marketing collaterals and/or assets to digital format with strong design and UX elements

**Key Job Requirements**

Job / Skills Competencies:

- Work closely with digital manager to strategise and manage digital marketing campaigns for the Southeast Asia to drive traffic, engagement and lead generations
- Proven ability to work on multiple projects, digital marketing campaigns and on sales strategies with expected outcome
- Experience in digital campaign analysis
- Outstanding digital, innovative & creative mindset
- Strong analytical and data-driven capabilities
- Strong team player with ability to understand, share and explain digital requirements
- Monitoring current and future digital marketing trends
- Independent and autonomous
- Excellent English communication and presentation skills

Critical Work Experience:

- Minimum 3-5 years of digital marketing experience in both B2B and B2C environments
- Prior experience setting up and managing Google DataStudio Dashboards

Qualifications:

- Degree in IT or Marketing



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