Executive / Senior Executive Business Analytics (Customer Experience)
2 weeks ago
The successful candidate will be part of the Buisness Analytics Department of Customer Experience Division.
- Lead and develop customer-centric analytics initiatives (i.e. data ingestion, dashboards creation and enhancements, application of statistical and data science models)
- Collaborate with the data analytics squad and business units (BUs) to raise user stories and requirements, based on Agile Kanban methodology
- Perform analytics and statistical work using tools like Tableau, Alteryx, Python, Gen AI to gain insights and identify focus areas
- Drive adoption and regular usage of the Tableau dashboards in Customer Datamart (CDm) portal among BUs and overseas stations
- Engage BUs and stations on their requirements to develop insightful Tableau dashboards
- Apply analytics on business problems and hypotheses using Customer Datamart (CDm) data and other datasets to develop insights and recommendations for Business Units
- Collaborate with BUs on transversal initiatives to improve customer experience, and support the data analyses required
- Perform analytics on customer data to help them to improve customer satisfaction by identifying trends, main issues, focus areas
- Perform analytics on customer data to help them to increase revenue by identifying customer spending trends and patterns, demographics, etc
- Work with IT to extract the relevant data to assist BUs to perform analytics. Also with Data Engineers and Scientists to transform data and build data models for segmentation
- Produce succinct slides to show data charts/trends on focus topics and problem areas
- Clear presentation to BUs, key stakeholders on analytics findings
- Produce succinct slides to show data charts / trends on focus topics and problem areas
- Clear presentation to BUs, key stakeholders on analytics done.
- Proficiency in Tableau and Alteryx. Knowing Python, Gen AI and SQL will be an advantage.
- Analytical, problem solving, collaborative, presentation skills are essential.
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