Indirect Demand Specialist

3 weeks ago

Singapore Netflix Full time
Netflix is one of the world's leading entertainment services, with 283 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.

The Indirect Demand Management team is part of the Ads Channels & Operations team within the Netflix Advertising organization. This is a team of experts who curates and executes inventory strategies that enables programmatic buyers to make investments that best address their campaign objectives. The ideal candidate will bring ad tech and programmatic industry expertise, data driven problem solving, and stellar communication skills. They will be a subject matter expert and deeply familiar with the advertising ecosystem across APAC, and with particular focus on SG, AU, JP or KR. They should be a proven high-performer in a fast-paced, demanding environment and have experience driving operational excellence. They will facilitate collaboration with channel partners (e.g., DSPs, resellers, aggregators) to drive demand from partner-led accounts and CTV marketplaces.

Key Areas Of Responsibilities Include

  • Collaborate with channel partners to create demand, developing scaled mechanisms and playbooks to unlock new clients and grow high-potential opportunities.
  • Own day-to-day inbound for always-on programmatic deals sourced by DSP partners, consulting on operational needs for programmatic campaigns and ensuring alignment with campaign objectives and client goals.
  • Develop and scale operational best practices in a predictable and repeatable manner across channel partners to enhance discoverability and facilitate effective buying for customers across the APAC region.
  • Partner with Sales Revenue teams to identify trends and health of always-on deals, such as spend, net new advertisers, growth, churn, and accounts ready for ‘graduation’; use insights to improve deal curation strategy.

Basic Qualifications

  • 5+ years of digital advertising and client facing roles with a focus on data analysis experience
  • Experience with annual brand and media planning; deep understanding of ad tech and programmatic advertising, industry trends, emerging technologies, and changes in the programmatic landscape.
  • Experience analyzing data and best practices to assess performance drivers
  • Multilingual language skills with fluency in English plus a second/third language preferred (e.g. Japanese, Korean).

Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.

We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.

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