People Story | B2B Marketing Manager
3 weeks ago
About the job B2B Marketing Manager (Exhibitions)
A very exciting B2B Exhibitions (Tech) company in Asia is looking for a Marketing Manager The focus is on B2B events, predominantly large trade shows that span across multiple locations in South East Asia and India.
You will be directly supporting the Head of Marketing as their number two, while also being responsible for managing your own teams in local markets and peers in the Singapore office.
The trade shows focus on technology and business is booming now that events in Asia are back
What You'll Be Doing
Responsible for all B2B marketing campaigns from conceptualisation, planning, execution and post-campaign analysis across various channels including email, CRM, social, events, PR and offline marketing.
Create all marketing materials needed from white papers to brochures or email templates.
Manage the Event Managers in each of the local markets and support them on all marketing efforts.
Develop, oversee, execute and refine all marketing and brand strategies associated with any partners.
Build relationships with event partners, vendors and agencies as well as internal stakeholders and investors.
About You
A proven Integrated Marketer with a minimum of 4 years experience.
Experience across B2B channels is a MUST - CRM, emails, social, PR, events, offline, branding & strategy, team leadership and so on.
Being data-driven is KEY.
A genuine passion for the events space and experience in marketing B2B events.
Willingness to get stuck in and join a growing team.
Open to travel.
Sound interesting? Please apply here with your CV or email , again with your CV attached.
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