Head of marketing

3 days ago


Singapore People Story Full time

About the job Head of Marketing (Events Focus) A very exciting (and rapidly expanding) Events company in Asia is looking for a Head of Marketing This is a rare opportunity to join a business as their lead in ALL Marketing initiatives right from the very start. Think building from the ground up, full ownership over your department and the chance to be truly creative. The business focuses on live events throughout the whole of Asia and spans across all of the Arts, from music to food to art to keynote speakers and more. What You'll Be Doing Responsible for all marketing campaigns from conceptualisation, planning, execution and post-campaign analysis across various channels inc. digital, social, events, PR & KOLs and offline marketing. Cultivate and define the company's brand identity while maintaining consistency with all brand partners and events. Build and lead a high-performing Marketing team as well as manage 3rd party vendors or agencies. Develop, oversee, execute and refine all marketing and brand strategies associated to the company as well as any partners. Own and manage the marketing budgets per event, forecast ROI, provide regular reports and ensure efficient allocation of resources. Build relationships with external partners, vendors and agencies as well as internal stakeholders and investors. About You A proven Integrated Marketer with a minimum of 8 years experience. Experience across multiple channels is a MUST - Digital, Social, PR & KOLs, Events, Offline, Branding & Strategy, Team Leadership and so on. Being data-driven is KEY. The role is growth and acquisition focused, with later emphasis placed on CRO, retention and loyalty. A genuine passion for the Arts and Events space, although prior experience is not a must. Track record of building a Marketing team and Marketing strategy from the ground up. Willingness to get stuck in and join a growth journey. Open to travel. Sound interesting? Please apply here with your CV or email , again with your CV attached. #J-18808-Ljbffr


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