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Marketing Manager

2 weeks ago

Singapore PERSOLKELLY Singapore Pte Ltd (Formerly Kelly Services Singapore Pte Ltd) Full time

Job Responsibilities:
Develop and implement a comprehensive marketing strategy to drive product adoption.
Identify and explore new marketing channels to optimise customer engagement and outreach.
Work closely with sales teams to align marketing efforts with business goals and drive revenue growth.
Ensure high-quality marketing content and maintain consistency in branding and messaging across all platforms and channels.
Oversee marketing initiatives across Shopee, Lazada, and TikTok Shop to engage online audiences effectively.
Support distributors and resellers with marketing collaterals to enhance product visibility and expand market reach.
Monitor and analyse campaign performance, using data insights to make adjustments that maximise ROI.
Conduct market research to gain insights into customer needs, preferences, industry trends, and competitive landscapes.
Utilize data-driven insights and analytics to refine marketing strategies and enhance overall campaign performance.
Job Requirements:
Degree in Marketing, Mass Communications or equivalent.
4-5 years of B2C marketing experience with a focus on multi-channel strategies.
Strong understanding of digital marketing platforms and reseller dynamics; retail channel partnership will be an added advantage.
Possess good communication, project management, and interpersonal skills.
Interested candidates who wish to apply for the advertised position, please click on “Apply Now.” We regret that only shortlisted candidates will be notified.
EA License No: 01C4394 (PERSOLKELLY SINGAPORE Pte Ltd)
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