Business Finance(Lead Generation) Specialist

3 days ago

Singapore Tide Full time

Business Finance (Lead Generation) Specialist
About the Company: Tide is on a mission to build a business management platform that aims to save time and money for small businesses. By offering business accounts, banking services, and a range of connected administrative solutions from invoicing to accounting, Tide provides over 1 million small businesses worldwide, including UK, Indian, and German SMEs, with the tools they need to succeed. With headquarters in central London and offices in Sofia, Hyderabad, Delhi, Berlin, and Belgrade, Tide boasts a team of over 2,000 employees dedicated to empowering small businesses.
About the Role: As a Lead Generation Specialist, you will play a vital role in supporting the Sales Team at Tide. Your responsibilities will include identifying, qualifying, and nurturing potential SME customers who could benefit from commercial finance solutions. By engaging with customers through various channels, you will assess their finance needs, maintain detailed records, and collaborate closely with Business Finance Specialists to ensure successful handoffs of qualified leads.
Key Responsibilities:
Identify and qualify high-potential SME leads through inbound and outbound channels
Engage prospective customers to understand their finance needs via calls, emails, and digital platforms
Conduct initial discovery conversations to assess eligibility and fit for funding products
Maintain accurate records of customer interactions in Salesforce
Collaborate with Senior Business Finance Specialists to hand off qualified leads
Contribute to improving outreach strategies and conversion processes
Stay updated on market trends, products, and lending partners
Share insights, lead quality feedback, and trends with sales and marketing teams
Qualifications and Skills:
1-3 years of experience in lead generation, telemarketing, inside sales, or B2B sales support
Exposure to financial services, fintech, or SME lending is advantageous
Strong communication and interpersonal skills
Ability to manage multiple priorities and meet lead qualification targets
Proactive, self-starting attitude with a focus on delivering value
Experience with CRM systems like Salesforce is a plus
Passion for helping small businesses grow
Benefits:
Self & Family Health Insurance
Term & Life Insurance
OPD Benefits
Mental wellbeing support through Plumm
Learning & Development Budget
WFH Setup allowance
Privilege, Casual, and Sick leaves
Paid days off for volunteering or L&D activities
Stock Options
Tide's Ways of Working:
Tide supports a flexible workplace model that accommodates both in-person and remote work. While remote work is encouraged, Tide values face-to-face interactions to promote team spirit and collaboration. Offices are designed as hubs for innovation and team-building, fostering a strong sense of community among employees.
Tide is a Place for Everyone:
At Tide, inclusivity is key. The company fosters a transparent and inclusive environment where every voice is heard and valued. Personal data will be processed by Tide for recruitment purposes in accordance with Tide's Recruitment Privacy Notice.
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