
Retail Manager SEA
5 days ago
We are on an incredible journey, rapidly expanding across the APAC region - Singapore, Thailand, Malaysia, Hong Kong, Macau, China, India, South Korea Our ambitious growth plans for 2025 and beyond are about exploring new markets and omni-channel development.
Retail Manager SEA
plays an important role in driving our success and making our vision a reality You will be responsible for ensuring consistent brand experience, service quality, and operational excellence across all retail touchpoints in Southeast Asia. This role drives in-store execution, retail KPIs, and service standards, while maintaining strong relationships with frontline teams and store management.
Key Responsibilities
In-Store Execution & Brand Experience
Ensure brand experience, service quality, and retail excellence are consistently delivered across all stores
Conduct regular store visits to monitor visual merchandising compliance, tester hygiene, and address stock-out issues
Drive the in-store execution of campaigns, events, and animations to achieve sales targets and brand visibility
Act as the primary in-store liaison with counter managers, providing feedback and actionable insights to HQ
Retail Team Management
Lead and manage frontline retail teams to deliver service excellence and commercial results
Oversee recruitment and hiring of full-time and part-time retail staff across Singapore and Malaysia
Develop and implement incentive programs to drive performance (including in markets without existing structures, such as TMG/Nykaa)
Plan, manage, and optimise roster scheduling to meet operational and sales requirements in Singapore and Malaysia
Operational Excellence
Manage distribution of samples and TOAs (Testers on
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