PR DIRECTOR

4 days ago


Singapore OPUS ASIA (SG) PTE. LTD. Full time
Opus is in search of a motivated individual who is passionate in brand storytelling to be part of our team as PR Director.
We are a PR & talent management agency with a sharpened expertise in creating communications strategies to drive impact. Bolstered by our strong network of press, social media and public personalities, we elevate the presence of our clientele by crafting customizedsolutions to deliver powerful storytelling - be it through PR, social media, consumer or community experiences.
With a growing portfolio of reputable clients, this opportunity will offer you a dynamic and collaborative work environment where you will play a part in executing strategies across the luxury, fashion and hospitality realm.
Responsibilities:
Client Servicing: Day-to-day consultancy and end-to-end management of campaigns to support client objectives by being the primary contact point to clients to ensure results and satisfaction
PR Strategy: Leading the conceptualisation, planning, budgeting and execution of communication campaigns
PR Execution : Oversee or lead materials required for clients that include the development of press releases, media pitches, briefing documents and report templates
Media Pitching : Ideate and lead strategies to secure coverage, thought stories and features
Social: Devise and implement strategies to ensure successful social media campaigns by securing suitable influencers and/or collaborators, with a content plan that drives visibility for clients' campaigns and messages
Media Relationships: Cultivate and maintain strong media and influencer relationships not limited to target markets
New Business: Actively participate in new business proposals and pitches
Event Management : Work closely with internal teams to propose PR events and engagements, on-site hosting when necessary
Media Reporting: Conduct active monitoring to track, compile and analyze coverage garnered with regular updates for clients
Requirements:
• 3 or more years of public relations/integrated communications experience in an agency with proven track record in securing new business and accounts management
• Able to manage given budgets independently
• Strong organizational, project management and leadership abilities
• Experience in managing one or more
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