Channel Marketing Manager
21 hours ago
Job Summary To support the function lead to Design, Develop and Execute Trade Marketing Strategies and Annual Commercial & Channel Plans to achieve defined business objectives for assigned channels. Lead in the deployment of assigned channel plans working in close collaboration with market planning, activation and franchise teams, channel & field sales teams, striving towards execution excellence in trade and achievement of market objectives. Key Duties / Responsibilities Develop annual Marketing Plan & Calendar for assigned channels and major retailers/trade customers. Work closely with respective Sales Managers (General Trade/Modern Trade/On Premise) to obtain alignment on Marketing Plan & Calendar as well as activities and promotions. Supervise the formulation of initiatives; plan, organize and implement consumer & trade promotions as well as marketing activities such as sampling and on-ground store activations. Work in collaboration with channel teams and market planning teams to develop and deploy appropriate POSM materials. Source for premiums & prizes for promotions as well as develop & produce supporting collaterals Develop PICOs/Execution Standards for assigned channels according to windows and each new product launch. Track, monitor & share status of in-store activation of promotions, POSM, equipment placement, marketing activities & new launches Conduct post-promotion analysis to identify and understand what works and didn't work. Track & monitor spend to ensure expenditure is within budget. Work collaboratively with CCEFL to ensure adherence to brand guidelines for promotions & collaterals. Fully leverage on new product launches, national consumer promotions, proprietary assets/events to drive business for the respective channels (General Trade/Modern Trade/On Premise)Track & analyze business & brand performance for each channel & major retailers/trade customers. Identify opportunities and develop & implement plans to capitalize on them. Develop & implement corrective actions if necessary to ensure objectives & targets are on track Track & monitor competitors' activities in each channel and ascertain possible impact on our business. To recommend corrective actions if needed. Set Performance KPIs & Performance expectations for Trade Marketing team under his/her care with the objectives of achieving set objectives of the year. Drive, guide/coach, engage, reward and develop team towards increased productivity, professional growth and Career Path Development of Trade Marketing team. Qualification Criteria Bachelor's Degree related to Business studies At least 3-5 years of experience in Business Dev, Key
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Channel Marketing Manager
2 weeks ago
Singapore Coca-Cola Full timeJob Summary To support the function lead to Design, Develop and Execute Trade Marketing Strategies and Annual Commercial & Channel Plans to achieve defined business objectives for assigned channels. Lead in the deployment of assigned channel plans working in close collaboration with market planning, activation and franchise teams, channel & field sales...
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Marketing Manager
2 weeks ago
Singapore Maker Lab Full timeGrounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics...
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Marketing Manager
4 days ago
Singapore Maker Lab Full timeOverview Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement &...
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Marketing Manager
21 hours ago
Singapore Maker Lab Full timeOverview Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab's cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement &...
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Channel Marketing Manager
4 days ago
Singapore Ambition Full timeGlobal Asset Manager / Buy-side Firm - APAC Regional Exposure Our client, a global asset manager, is hiring for a **Channel Marketing Manager** to support the growth of its Global Wealth Management and Institutional business in Singapore and Southeast Asia. This role will drive the execution of integrated marketing initiatives, support content localization,...
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Channel Marketing Manager
2 weeks ago
Singapore Progression Search Full time**Channel Marketing Manager** Our client is a cloud-based software and services company serving global video, internet and communications providers. A collaboration platform that seeks to connect the dots in the enterprise - Connected People, Connected Systems and Connected Tools in order to adapt to the new ways of work. Seeking for a strategic and...
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New Channels Marketing Manager
4 days ago
Singapore Castlery Full timeWe are looking for an innovative and entrepreneurial individual to join us as New Channels Marketing Manager. This is a newly created leadership role, specially designated to drive new channel diversification and experimentation in effort to achieve Castlery's overall sustainable growth. In this role, you will be overseeing the exploration, experimentation,...
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Manager, Omni-channel Marketing
2 weeks ago
Singapore Adidas Full timePurpose & Overall Relevance for the Organization: - To increase brand desire through connecting channels to consumers via a compelling range of product at point of sale. This includes developing detailed omnichannel marketing strategies and plans for the country across all channels (Own Retail, Wholesale and eComm) communication. - This entails the...
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APAC Channel Marketing Manager
21 hours ago
Singapore Formlabs Full timeTo revolutionize an industry, assembling the finest team is essential. If you aspire to introduce cutting-edge professional 3D printers to the desks of designers, engineers, researchers, manufacturers, and artists worldwide, consider joining Formlabs. We are actively seeking an exceptional senior marketer with an entrepreneurial mindset to enhance awareness...
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Marketing Manager, Channel
10 hours ago
Singapore Digital Realty Full time**Position Title**:Marketing Manager, Channel & Alliances **Location**:Singapore **Your role** This role is to develop and execute the Channel & Alliance Marketing strategy across APAC, developing joint GTM programs in collaboration with the regional and global partner program. This role will report within the global Channel and Alliance Marketing team...
