Voice of Customers

1 week ago

Singapore PLAUD ai Full time

What you will do

  • Own end-to-end qualitative research projects that span the entire user journey—from

    initial product experience to purchasing decisions and long-term engagement.

  • Design and execute a variety of research methods (in-depth interviews, focus

    groups, surveys) to uncover user needs and motivations related to our Product,

    Growth initiatives, and Commercial offerings.

  • Act as the central hub for user feedback by partnering closely with our Customer

    Service and Community teams to systematically gather and synthesize emerging

    user sentiment.

  • Translate raw user feedback, support tickets, and interview data into clear, thematic

    reports and powerful user stories that connect user needs to business opportunities.

  • Champion the voice of the customer across the organization, presenting your

    findings clearly to Product, Marketing, Growth, and Leadership teams to influence

    roadmaps and strategy.

Minimum Qualifications

  • Bachelor's degree in HCI, Psychology, Sociology or related filed.

  • 3+ years of experience in User Research, VoC, Market Research, or a related field

    with a strong portfolio of impactful research projects.

  • Hands-on experience with a range of qualitative research methodologies (e.g.,

    interviewing, survey design, thematic analysis, persona development).

  • Bbility to synthesize large volumes of qualitative data into concise, actionable

    recommendations that connect directly to business goals.

  • A deep sense of empathy combined with a sharp business acumen. Understand

    user problems and can see their commercial implications.

Preferred Qualifications

  • Proven experience in commercialization-focused user research (e.g., studying pricing

    models, feature packaging, free-to-paid conversion, and purchase funnels).

  • Excellent communication and storytelling skills, capable of building rapport with users

    and presenting compelling narratives to diverse stakeholders.

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