Digital Marketing cum E-Commerce Executive

7 days ago

Singapore Pantrade Electrical Pte Ltd Full time

Role Overview

We are seeking a highly motivated and creative Digital Marketing cum E-Commerce Executive to join our team. This role is responsible for managing and growing our online presence, driving digital marketing campaigns, and overseeing e-commerce operations to maximize sales, brand visibility, and customer engagement.

Key Responsibilities Digital Marketing
  • Plan, execute, and optimize digital marketing campaigns across platforms (Google Ads, Facebook, Instagram, TikTok, LinkedIn, etc.).
  • Manage social media accounts: content creation, posting schedule, community engagement, and performance tracking.
  • Develop and implement SEO/SEM strategies to improve website traffic and rankings.
  • Monitor analytics and prepare performance reports, providing insights and recommendations for improvement.
  • Collaborate with designers and content creators to produce engaging marketing materials.
  • Stay updated on digital marketing trends, tools, and competitor activities.
E-Commerce
  • Manage and update product listings, pricing, promotions, and inventory on e-commerce platforms (e.g., Shopify, Lazada, Shopee, Amazon, or company’s own website).
  • Ensure product descriptions, images, and content are accurate and optimized.
  • Monitor and analyze online sales performance, customer behavior, and conversion rates.
  • Handle e-commerce customer inquiries, complaints, and order fulfillment coordination.
  • Work with logistics and operations teams to ensure smooth delivery and post-purchase experience.
  • Plan and execute online sales campaigns (e.g., 9.9, 11.11, Black Friday, festive sales).
Requirements
  • Diploma/Degree in Marketing, E-Commerce, Business, Communications, or related field.
  • 1–3 years of relevant experience in digital marketing and/or e-commerce. (Fresh graduates with strong passion will be considered.)
  • Hands-on experience with social media management, Google Analytics, Google Ads, Meta Ads Manager, SEO tools, and e-commerce platforms.
  • Strong written and verbal communication skills.
  • Creative, analytical, and detail-oriented with good time management.
  • Able to work independently as well as in a team.
Nice-to-Have (Added Advantage)
  • Knowledge of graphic design tools (e.g., Canva, Photoshop, Illustrator).
  • Experience with email marketing platforms (e.g., Mailchimp)
  • Familiarity with marketplace advertising (Shopee Ads, Lazada Sponsored Ads).
  • Video editing skills for TikTok/Instagram Reels.
What We Offer
  • Competitive salary with performance-based incentives.
  • Dynamic and collaborative working environment.
  • Staff discounts on company products/services
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