Performance marketing lead

3 weeks ago


Singapore Welovesupermom Pte Ltd Full time

We are an AI-driven platform where families and businesses converge in SEA's 800 B family spending opportunity. We build a family-focused digital ecosystem powered by AI, supported by a strong community of Key Opinion Mothers. We develop products in the area of Social Commerce, Crowd Influencing, Revenue Automation, and Digital Finance. We are a Singapore E50 award winner. The E50 Awards, established by the Singapore government, seek to recognise the 50 most enterprising local, privately-held companies who have contributed to the economic development of Singapore, both locally and abroad. About the Role: We are looking for someone passionate about digital marketing and possessing a strong can-do attitude, who is in tune with digital trends, social media, great with numbers, data statistics, and game for a challenge in a fast-growing startup Responsibilities Manage and execute Facebook ad campaigns, lead generation campaigns, and online marketing activities to achieve client campaign success Strategize and curate integrated marketing mix to achieve maximum satisfaction for all stakeholders. Measure, report, analyse, and optimise campaigns and ad creatives. Assist in gathering insights on digital tools and platforms to develop campaign strategies. Collaborate with other departments to deliver effective marketing results and achieve optimal user conversion. Responsible for generating campaign reports and analysis on a routine basis. Perform market research and competitor analysis. Requirements Experience working in marketplaces like Shopee, Lazada, and Qoo10 preferred. Well organised and proactive with strong attention to detail. A self-starter, possessing a positive learning attitude, hardworking, and team spirit. Analytical and tenacious with a passion for experimentation, iteration, and measurement. Results-driven, with an attitude to constantly exceed targets. Minimum 2 years of digital marketing experience with hands-on experience in Social Media Management and Facebook advertisement. Able to deliver quality work with attention to detail under pressure in a fast-paced environment. Passionate about technology and creative in how we can use it to solve content marketing problems. Experience in building, implementing, and reporting on campaigns via Facebook and Google. Experience in Google Analytics, distilling data into actionable insights, and recommending tactics for optimization will be a bonus. Experience in offline marketing campaign execution is a bonus. What do we offer? Attractive remuneration + commission. Comprehensive ongoing training and professional development career path programs. Work hard, play hard office culture led by a multi-national workforce. Team-based workplace dynamic with vibrant talent collaborating toward common objectives and goals. #J-18808-Ljbffr



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