Digital Media Specialist

2 weeks ago

Singapore I.M Communications Pte Ltd Full time

We are an established integrated advertising communications agency. We seek committed, passionate and qualified professionals to join us as :-

Digital Media Specialist

Key Responsibilities

  • Create digital-led integrated communications initiatives.

  • Plan and execute paid media campaigns across Meta, Google, TikTok, LinkedIn, and Programmatic platforms.

  • Manage end-to-end campaign setup, targeting, monitoring, and optimization to meet KPIs.

  • Prepare post-campaign reports with insights and recommendations to improve future performance.

Requirements

  • Minimum 1 to 2 years of hands-on experience in digital media operations.

  • Proficient in Meta Business Manager, Google Ads, DV360, TikTok Ads Manager, and LinkedIn Campaign Manager.

  • Strong understanding of digital KPIs and campaign optimization.

  • Analytical, detail-oriented, and confident managing budgets and timelines.

  • Good project management and communication skills.

Nice to Have

  • Meta Blueprint or Google Ads certification.

  • Experience with tracking code implementation (e.g., Meta Pixel, GTM), GA4 and data tools like Looker Studio.

  • Agency experience or multi-client

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