WeChat Marketing Specialist

2 weeks ago


Singapore Twine Full time

Overview
WeChat Marketing Specialist – Remote Contract at Twine. This full-time contract position offers remote work flexibility for an experienced WeChat marketing professional to drive tailored campaigns for a project targeting the Chinese market.
Responsibilities
Develop and implement comprehensive WeChat marketing strategies aligned with project goals
Create, manage, and optimize official WeChat accounts, including content planning and publishing
Design and execute targeted campaigns to grow audience engagement and brand awareness
Monitor campaign performance, analyze data, and provide actionable insights for continuous improvement
Collaborate with stakeholders to ensure messaging and branding are consistent and effective
Stay updated on WeChat trends, features, and best practices relevant to the Chinese market
Requirements
Extensive experience in WeChat marketing, with a strong portfolio of successful campaigns
In-depth knowledge of the Chinese digital ecosystem and consumer behavior
Proficiency in content creation, campaign management, and analytics on WeChat
Ability to work independently and manage full-cycle marketing projects remotely
Excellent communication skills in Mandarin and English
Strong analytical, organizational, and problem-solving abilities
Availability to start promptly and commit to a full-time contract
About Twine
Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.
Our Mission
Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.
Details
Seniority level: Mid-Senior level
Employment type: Contract
Job function: Marketing
Industries: Marketing Services
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