Group Manager, Field Marketing

6 days ago


Singapore Datadog Full time

Overview Datadog is seeking a Group Marketing Manager, ASEAN to lead and execute a 360-degree marketing strategy aligned with our go-to-market plans. The strategic position will develop, strategise and execute local field marketing programs in ASEAN that will fuel growth for the business in the local market. The role requires leading and mentoring a small team and hands-on experience executing marketing events and demand generation campaigns. What You’ll Do Develop, strategize, and execute field marketing plans in ASEAN. Lead and mentor a team of talented field marketing managers. Collaborate with various APJ marketing functions, including Marketing Operations, Sponsored Events, ABM, and PR. Create a comprehensive 360-degree ASEAN marketing strategy aligned with go-to-market (GTM) plans. Strategize & execute demand generation activities and activate digital campaigns at scale. Focus on demand generation with KPIs measured by MQL volume and pipeline contribution. Collaborate with various marketing teams to plan and execute larger portions of owned (DASH, Datadog Summit, and Datadog Live) and sponsored partner events (e.g. Reinvent & AWS). Execute large-scale campaigns and closely monitor metrics such as pipe-to-spend ratio. Who You Are 8+ years of experience in a SaaS company with proven field marketing, demand generation, and campaign execution. Strong people management skills with experience leading a team. Ability to collaborate effectively with cross-functional teams. Strategic thinker with the ability to develop and implement comprehensive marketing strategies. Data-driven with a focus on measuring and optimizing campaign performance; experience with digital marketing and demand generation tactics. Excellent communication and presentation skills. Datadog values diversity and encourages applicants from all backgrounds. If you’re passionate about technology and want to grow your skills, we encourage you to apply. Benefits and Growth Generous and competitive benefits package New hire stock equity (RSUs) and employee stock purchase plan Continuous career development and pathing opportunities Product training to develop an in-depth understanding of our product and space Best in breed onboarding Internal mentor and buddy program cross-departmentally Friendly and inclusive workplace culture Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog. Datadog (NASDAQ: DDOG) is a global SaaS business focused on helping customers transform and scale their technology stacks, with a culture that champions professional development, diversity of thought, innovation, and work excellence. Equal Opportunity at Datadog Datadog is proud to offer equal employment opportunity to everyone regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, and other characteristics protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. Datadog endeavours to make our Careers Page accessible to all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please complete this form. This form is for accommodation requests only and cannot be used to inquire about the status of applications. #J-18808-Ljbffr



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