Deputy Director, Strategic Communications

2 days ago

Singapore IMDA Full time

Deputy Director, Strategic Communications & Digital and Social Media
Ever wonder what it is like to be the storyteller behind Singapore’s digital revolution? At IMDA, you will join fellow Architects of Singapore’s Digital Future (ASDF). We are building something extraordinary, for Singapore and Singaporeans.
What you will be working on
Strategic communications: developing and refining the key organisational messages and putting them out effectively in public domains to gain mindshare of relevant stakeholders. Plan, theme messages, and build a message house to ensure coherence across IMDA’s messaging for multiple audience groups.
Digital & Social Media management: lead IMDA's digital and social media teams, overseeing cohesive messaging across corporate and digital touchpoints to reach target audiences.
Data-driven insights for public communications work.
Media relations: build and maintain relations with local and international media and publications.
Crisis communication: review processes and structures, and lead public communications during incidents.
What you will be working on (continued)
Implementation and media relations: oversee media management for IMDA-wide engagements, develop corporate collateral for events, and strengthen media relations.
Team development: lead and develop team members, establish effective processes and tools.
What you will be working on – Digital & Social
Lead the Digital & Social media teams managing IMDA’s owned channels (website & social) to communicate with key target groups.
Integrate messaging across Corporate and Digital & Social channels for cohesive touchpoints.
Develop and manage content calendars and content for IMDA and senior management.
Identify gaps in processes and tech-stack to meet the needs of IMDA across multiple channels.
Draw insights from data to inform dashboards and drive decision-making across channels.
Engage and counsel Group Heads & Division HODs on effective communications across owned channels.
Data management and use: collect and track data to gauge effectiveness of public communications and build tools to empower IMDA lines to leverage insights.
What we are looking for
A strategic and dynamic leader with at least 12-15 years of relevant experience in communication, media and journalism.
Government communications experience is required, with at least 8-10 years in a supervisory role.
Excellent media relations, written and spoken communication skills, and the ability to nuance sensitive messaging and make sound decisions.
Ability to have an integrated view across all Lines/business units within IMDA to build an overarching strategic messaging platform.
Adept at collaborating with multiple stakeholders internally and externally, and able to prioritise work to ensure quality output.
Experienced people manager with an interest in coaching and developing staff.
Strong team player who can work collaboratively within and across teams.
Strong understanding and interest in technology; prior experience in ICT sectors is a plus.
Position will be commensurate with experience. Only shortlisted candidates will be notified.
Seniority level
Director
Employment type
Full-time
Job function
Marketing, Public Relations, and Writing/Editing
Industries
Government Administration
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