Leads Generation Specialist

3 days ago


Singapore Economic Development Board Full time

What the role is We are seeking qualified candidates to support the leads generation marketing team. The candidate will be responsible to undertake marketing and operational responsibilities to acquire registrations for Career Guidance & Job Search advisory programmes and services, to support WSG’s vision of every individual, a fulfilling career. What you will be working on Create compelling content (artwork & copywriting) for various marketing channels, including social media, telegram, email, and digital ads Develop and execute marketing plans for owned channels to promote our products and services Organise and maintain artwork and profile story database Analyse data and reports for lead generation campaigns, interpret the findings, and propose new ideas or innovation to enhance lead generation Proactively contact and engage the public on programmes and services including new initiatives such as Polaris, volunteer Career Advisor Initiative and the SkillsFuture Jobseeker Support scheme, to convert prospects into leads and eventually customers Provide quality customer service and prompt follow-ups to the public over the phone and/or email/ and/ or face-to-face Gather jobseekers’ employment-related information and accurately input it into WSG’s systems Oversee and ensure call centre vendors meet and achieve the organisation’s key performance indicators Submit regular reports to Team Lead and propose new ideas and strategies to improve work performance Create and maintain data hygiene, excel dashboards and SOPs Other duties as assigned by Team Lead What we are looking for Willing and able to commit for the full duration of the contract (1-year temporary)Candidate with prior experience in outbound call preferred Have a pleasant disposition with a positive attitude Demonstrate a sense of urgency and work well under pressure as an individual and in a team Proficient with Excel, especially handling tasks such as filtering, sorting, pivoting, and vlookup Basic content creation skills, preferably Canva Eye for details and a creative flair Organised, self-motivated and result-oriented Good verbal & written communication and interpersonal skills All applicants will be notified on whether they are shortlisted or not within 4 weeks of the closing date of this job posting. About Workforce Singapore Workforce Singapore (WSG) is a statutory board under the Ministry of Manpower (MOM). It will oversee the transformation of the local workforce and industry to meet ongoing economic challenges. WSG will promote the development, competitiveness, inclusiveness, and employability of all levels of the workforce. This will ensure that all sectors of the economy are supported by a strong, inclusive Singaporean core. While its key focus is to help workers meet their career aspirations and secure quality jobs at different stages of life, WSG will also address the needs of business owners and companies by providing support to enable manpower-lean enterprises to remain competitive. It will help businesses in different economic sectors create quality jobs, develop a manpower pipeline to support industry growth, and match the right people to the right jobs #J-18808-Ljbffr



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