Integrated media manager

1 month ago


Singapore Zenith USA Full time

Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention; to care more about our clients’ brands; and to buy more products and services from them. Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers. With a Millennial-friendly, bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges and poised to create meaningful careers in the years to come. Because we know that heat arises at the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights; content and creative production; communications and strategy; finance and marketing; and sociology, psychology, and other liberal arts disciplines. Job Description Expectations of an Integrated Media Manager: Support the Media Director in ensuring that we deliver high client satisfaction scores (which means we constantly have a pulse on the relationship). Lead on day-to-day running of the account with clients & agency partners. Drive relationships at the appropriate levels of our client organizations. Help provide communication solutions that consider all potential appropriate routes, e.g. with a focus on performance media – paid search, programmatic, digital, social as well as offline media, web analytics, branded content, communications planning, etc. Create strategies and make in-depth recommendations based on a strong grasp of analytics, marketing & research concepts. Manage the daily workflow of all client campaigns, working with various internal and external stakeholders, including creative agencies and media owners to deliver campaign objectives. Able to organize & delegate, sensitive to needs & problems of reporting staff – works across buying & planning issues. Be aware of opportunities to drive revenue streams from existing relationships and leverage cases from existing relationships to create new relationships. Assist in mentoring and developing team members. Qualifications 3-4 years of experience in a media agency. Strong communication and presentation skills. Strong understanding of media terminology & concepts. Conversant with offline and digital media and able to think across the whole media mix, with hands-on experience with various technology platforms. Experience managing juniors in the team. Experience in tourism and hospitality is a plus. Sense of commercial acumen. Attention to detail and numeracy. Possess rigor with the ability to thrive in a fast-paced and dynamic environment. #J-18808-Ljbffr



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