Product Marketing Manager

1 week ago


Singapore adjoe Full time

Join to apply for the Product Marketing Manager - APAC (f/m/d)role at adjoe . adjoe is redefining the future of mobile ads. Powered by advanced AI, first‐party data and world‐class engineers, we've perfected the offerwall experience for monetizing and scaling app publishers with solutions like Playtime and Arcade – the fastest growing rewarded advertising channel globally – driving incremental engagement, retention, and revenue. We're also breaking into programmatic advertising with the intelligent bidding system of adjoe Ads, connecting app developers to over 600 million users worldwide for scalable growth. Backed by a $100 million investment from Bertelsmann and operating from offices in Hamburg, Boston, Singapore, and Tokyo, adjoe is defining the next stages of app and ad experience – right now. Join us. What You Will Do Lead Go‐to‐Market APAC Strategy: Own product positioning, messaging, content development, and sales enablement for assigned products. Provide key market insights from APAC to HQ, serving as the main bridge between HR and regional teams. Own product positioning, messaging, content management, and sales collateral for all APAC markets. Create Key Assets: Develop product narratives and sales collateral (decks, one‐pager, case studies) that accelerate the client journey and close deals. Drive Execution: Conduct market research, synthesize competitor analysis into strategies, and own the product marketing roadmap to align quarterly initiatives with business goals. Partner cross‐functionally with Product, Sales, and Marketing to provide client insights, competitive intelligence, and GTM performance data to inform the product roadmap. Who You Are You have 5+ years of experience in marketing, product marketing, or technical marketing. Familiar with mobile app marketing or SaaS product marketing and can understand complex technical topics. You can communicate complex technical topics into easy‐to‐understand narratives and briefings, simplifying them for any audience. Excellent researcher, developing data‐based storylines, and able to write content based on your findings. Strong visual communication skills and can brief designers on how to showcase the USPs of the adjoe products. Collaborate with Product Managers, Sales Directors, and Marketing Leads to execute high‐impact strategies from start to finish. You are extremely organized and can work independently, proactively, taking full ownership of your projects and roadmap. Knowledge of project management tools such as Jira & Confluence. Work location: Singapore. Seniority level Mid‐Senior level Employment type Full‐time Job function Marketing Industries: IT Services and IT Consulting #J-18808-Ljbffr


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