E-Commerce Platform Specialist

Overview The E-commerce Platform Specialist will be responsible for owning and optimizing specific product categories or sections of Ask & Embla's e-commerce platform. This role focuses on implementing tactical initiatives to enhance KPIs such as conversion rates, traffic, and user engagement. The ideal candidate will possess a strong analytical mindset, a keen eye for user experience, and the ability to collaborate effectively with development and merchandising teams to drive continuous site improvement. Responsibilities Conduct in-depth analysis of e-commerce KPIs, including conversion rates, traffic sources, bounce rates, and user behavior, to identify trends, issues, and opportunities. Proactively identify areas for improvement within the website's user experience (UX), including navigation, product discovery, checkout flow, and content presentation. Develop clear and concise briefs for site optimizations, A/B tests, and new feature implementations, outlining objectives, hypotheses, and desired outcomes. Collaborate closely with web development and other relevant teams to implement site changes, resolve issues, and ensure a seamless user experience. Monitor and optimize site search performance, product filters, and website navigation to improve product discoverability and user satisfaction. Generate regular reports on platform performance, provide actionable insights, and recommend strategies for ongoing optimization. Stay informed about industry best practices, emerging e-commerce trends, and competitor activities to identify opportunities for innovation. Qualifications Bachelor's degree in Marketing, Business, E-commerce, or a related field Minimum 2 years of experience in e-commerce, digital marketing, or a similar role Experience with e-commerce platforms, preferably Shopify Strong analytical skills with the ability to interpret data and translate insights into actionable strategies Proficiency in web analytics tools (e.g., Google Analytics, Adobe Analytics)Understanding of A/B testing methodologies and tools, as well as UX/UI principles and best practices Excellent communication and interpersonal skills, with the ability to collaborate effectively with technical and non-technical stakeholders Proactive, self-motivated, and results-oriented with a strong attention to detail Preferred: Experience with SEO principles Preferred: Basic understanding of HTML/CSS Who We Are Ask & Embla is a rapidly growing alternative body jewelry brand based in Singapore with a collective following of more than 500,000 across our social media channels. As an e-commerce brand, we ship internationally to a diverse range of customers and we are proud to be one of the leading brands worldwide in the alternative jewelry space. At Ask & Embla, we’re passionate about creating a company that brings out the best in everyone and where individuals love to work and grow as a team. That means constantly learning and building new things, being flexible about how and where we work, and empowering each other to do the proudest work of our lives. Ask & Embla, led by an ex-Googler and ex-Amazonian, has dozens of employees across multiple countries. We are building the foundation to expand several business verticals beyond e-commerce, while supporting existing business functions for fulfilling thousands of orders each month. At Ask & Embla we learn and build fast together, sharing the purpose and passion of creating not just beautiful, expressive and sustainably-made jewelry, but a community that celebrates the misfits, the believers, the round pegs in square holes and everyone in between. Everyone deserves to own who they are; we create the jewelry so they can do it with pride. Ready to Join Us?If you're a results-oriented professional who thrives in a fast-paced environment, we encourage you to apply Please submit your resume and a quick note expressing your interest in this position to or through this posting. Learn More about Ask & Embla Website - Instagram - Facebook - Pinterest - TikTok - #J-18808-Ljbffr