Senior marketing executive
5 days ago
About Wine Portal
The Wine Portal Group is an end-to-end wine-sourcing and distribution platform that services all client segments across Asia, ranging from Private Clients & Experienced Collectors, On-Trade Customers & Industry Professionals, Mass Retail & Aspiring Wine Consumers and Media & Content.
About the role
As part of our shift towards innovation and growth, Wine Portal is looking for a Marketing Executive to undertake events and marketing projects to build prominent brand awareness. You will organize promotional wine events and creative marketing campaigns that can make a difference in our company’s success according to trends and customer interests.
Job Description
Support Head of Marketing with conceptualization, planning, logistics and execution of all events
Work closely with relevant internal departments to organize the different formats of events, to ensure we meet ticket sales target
Manage events administration
Organize and execute marketing plans, advertising, activations and events
Work closely with cross departments to streamline messages in digital and offline marketing collaterals
Work closely with in-house designers to design marketing materials such as brochures, social media posts, e DMs, website banners etc
Write and proofread marketing copy for both online and print campaigns
Occasionally required to design simple collaterals via Canvas
Produce and manage social media content, including videos and blog posts
Maintain and update customer databases
Review and evaluate post-marketing campaigns for improvements
Perform market research on brand awareness, competitor activities, and market trends
Qualifications
Min 3 years of work experience, preferably in the wine or spirits, or hospitality industry
Experience in planning and organizing wine related events and diners
Preferably Bachelor degree holder or above, or equivalent
Some knowledge of Adobe Photoshop or Illustrator, or Canvas
Working knowledge of using social media marketing dashboards i.e Meta Business Suite, Ads Manager etc
Working knowledge of using e-commerce and CRM platforms such as Shopify and Mailchimp
Proficiency in English: Writing and speaking
Organized, meticulous, results-oriented and can handle stress and tight deadlines
Wine knowledge is a plus#J-18808-Ljbffr
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