Commercial Director

Roles & Responsibilities

LGA Telecom Pte Ltd an established Infocomm Service Provider, since 1995 and an industry pioneer that has helped shape Singapore's Internet ecosystem. In the past two decades, LGA has been delivering resilient enterprise solutions that ensure uninterrupted business operations. Today LGA offers comprehensive managed security services and solutions that identify, alert, and mitigate technological vulnerabilities, threats, and potential breaches to the network and systems. Enterprises and government agencies rely on and trust LGA for their security needs beyond connectivity.

Role Summary

The Commercial Director will spearhead LGA Telecom's commercial strategy, unifying sales, product, and marketing to drive sustainable revenue growth and market leadership. This is a hands-on leadership role—balancing strategic vision with execution—in a fast-moving SME environment. You'll build scalable systems, deepen customer relationships, and lead a high-performing commercial team to success.

Key Responsibilities

1. Commercial Strategy & Business Growth

• Develop and execute a unified commercial strategy to accelerate revenue, expand market share, and explore new opportunities in Singapore and overseas markets.
• Identify high-value customer segments, refine go-to-market (GTM) strategies, and position LGA Telecom as a leader in ICT solutions.
• Ensure strong commercial governance, performance tracking, and cross-functional alignment.

2. B2B Sales Leadership & Execution

• Optimize the end-to-end B2B sales process—territory planning, pipeline management, KPIs, and conversion—to maximize win rates and customer lifetime value.
• Lead, mentor, and scale the sales team, fostering a culture of accountability, consultative selling, and cross-functional collaboration.
• Strengthen relationships with key enterprise clients, channel partners, and stakeholders to drive long-term growth.

3. Product & Market Strategy

• Oversee the product roadmap, ensuring bundled service-hardware solutions meet evolving SME and enterprise demands.
• Champion voice-of-customer (VOC) insights to refine offerings, enhance competitive differentiation, and improve service design.
• Collaborate with technical teams to align product development with market needs and revenue goals.

4. Marketing & Demand Generation

• Lead digital marketing, branding, and lead-generation strategies to build pipeline and ensure measurable ROI.
• Elevate LGA Telecom's brand authority as a trusted ICT partner in Singapore and the region.
• Develop sales enablement tools, targeted campaigns, and content strategies to accelerate deal closures.

5. Team & Culture Development

• Build and inspire a high-performance commercial team—fostering collaboration, continuous learning, and a results-driven culture.
• Embed commercial thinking across the organization, ensuring alignment between departments.
• Promote a customer-centric, agile mindset while balancing autonomy and accountability.

Ideal Candidate Profile

• 10+ years in B2B commercial leadership, preferably in telecom, ICT, or technology solutions.
• Proven success in scaling revenue, expanding markets, and leading high-growth sales teams.
• Strong expertise in sales process optimization, product-market fit, and strategic marketing.
• Exceptional analytical, leadership, and stakeholder management skills.
• Entrepreneurial mindset—able to thrive in an agile SME environment.

Why Join LGA Telecom?

• Play a pivotal role in shaping the future of a fast-growing telecom innovator.
• Lead with autonomy and impact, driving tangible business outcomes.
• Collaborative, dynamic culture with growth opportunities at every level.

Tell employers what skills you have
Management Skills
Service Design
Leadership
Channel Partners
Autonomy
Agile
Selling
Sales Process
Strategy
Demand Generation
B2B
Digital Marketing
Process Optimization
Product Development
Stakeholder Management

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