Digital Engagement Specialist
2 weeks ago
About DBS Bank
DBS Bank is a leading financial institution in Asia, committed to helping our customers achieve their financial goals and aspirations. As a market leader in consumer banking, we offer a wide range of products and services to support our customers' financial well-being.
Job Summary
We are seeking a highly skilled Digital Engagement Specialist to join our Consumer Banking Group Marketing team. The successful candidate will be responsible for creating and delivering compelling digital engagement campaigns that drive customer conversion and growth.
Key Responsibilities
- Develop and execute digital engagement strategies to drive customer acquisition and retention
- Collaborate with cross-functional teams to create and deliver engaging content and campaigns
- Monitor and analyze campaign performance, identifying areas for improvement and optimization
- Work with data visualization tools to create compelling reports and insights
- Support the development of marketing plans and go-to-market strategies
Requirements
- 2-3 years of experience in digital marketing and/or media
- Strong understanding of digital marketing channels and tactics
- Excellent communication and presentation skills
- Ability to work in a fast-paced environment and prioritize multiple tasks
- Experience with data visualization tools and agile marketing methodologies
What We Offer
DBS Bank offers a competitive salary and benefits package, as well as opportunities for professional growth and development. We are committed to creating a dynamic and inclusive work environment that supports our employees' well-being and success.
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