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Digital Campaign Specialist

3 weeks ago

Singapore Lewis PR Full time
About Us

We are a global marketing agency that has experienced rapid growth over the past two decades. Our agency's success can be attributed to our talented team and our ability to deliver high-quality campaigns.

Our agency has won numerous prestigious awards, including Cannes Lions, PRovoke Media, ICCO, European Excellence, PRCA Digital, Digital Impact, and Global Digital Excellence.

At the heart of our agency is the TEAM LEWIS Foundation. This initiative was launched in response to the challenges posed by the COVID-19 pandemic, with the goal of supporting local communities and charitable organizations.

In its first year, the foundation donated almost $2 million to 445 causes around the world.

Purpose of the Role

The Digital Campaign Specialist will play a key role in shaping and executing integrated campaigns that span traditional PR, digital media, social media, ATL, content marketing, and more.

This position requires a deep understanding of both creative and strategic thinking, with the ability to craft compelling stories and translate them into effective communication strategies built on data and insights.

The ideal candidate is someone who thrives in a fast-paced environment and is excited about delivering innovative solutions.

Collaborating with account directors, managers, copywriters, designers, videographers, and other marketers on a daily basis, the individual seeks to deliver an executable cohesive marketing/communications strategy for clients that is relevant to its target audiences and supports their business needs.

  • Client Management: Leads an accountable strategic relationship with the client, providing insight, expertise, and partnership across a wide variety of creative services (ie. Video production, animation, graphic design, website interaction).
  • Creative Services: Participates in new business meetings to pitch creative services and works with prospective new clients to develop creative ideas and strategies.
Key Responsibilities and Tasks
  1. Client Management: Responsible for ensuring excellent client communication at all levels; defining KPIs, deadlines, and service agreements for the team.
  2. Creative Services: Directs creative concepts which align to business goals, ensuring efficient and effective delivery by the team.
  3. Digital/Social Media: Works collaboratively with the Digital team to increase the utilization and selling of digital services.
About You

You have 5+ years' experience in creative, copywriting, or content creation for web, digital, social, or ATL.

You understand design, copy, and web best practices and guidelines.

You have experience managing clients as well as internal staff.

Calmness under pressure and ability to deliver to tight deadlines.

Excellent communication skills (written and spoken).

Excellent leadership skills.

Creative thinking and independent problem-solving.

Time management and organization.

Acute attention to detail.

Positive, constructive attitude.

Polished and professional appearance.

Experience working with insights and analytics tools such as Locowise, Meltwater, Trackrr, Google Analytics, Similarweb, Firebase, Global Web Index, YouGov, a plus.