High-Performance Campaign Manager

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A leading media services conglomerate offers strategic planning and buying to clients across diverse industries, helping them reach target audiences and achieve marketing goals.

In Singapore, the agency provides a range of media services to local and international clients. Our services include media planning, media buying, audience research, digital strategies, programmatic advertising, social media marketing, and measurement analytics.

We value curiosity, courage, creativity, and openness - These values are at the heart of everything we do. With people and talent being our most valuable asset, we prioritize their development through training programs, workshops, and courses to enhance their skills and knowledge.

Cultivating a culture of continuous learning and experimentation, employees are encouraged to share ideas and test new approaches in media and communications.

As part of a renowned group, we have been recognized as one of the best companies to work for in Asia, with nominations for the 'Most Caring Company' award.

Benefits:

• Flexi Benefits
• Quarterly & Monthly interactive sessions led both internally and externally
• Events organised by the social committee
• Trainings such as LEAP / SPRINT programme

Our team works closely with clients to deliver campaign performance, shares learnings to fast-track initiatives across markets, and takes pride in sharing knowledge to improve client performance and agency capabilities.

Working in the regional team, you gain exposure to multiple markets and collaborate with different departments internally and externally.

We foster a collaborative approach within the team; everyone's role and personal approach is critical to our success. We invest in everyone's development, with a clear progression path tailored to support industry leaders.

• Ability to manage personal and professional opinions in line with company direction
• Develop and update client performance media plans, reports, and provide insights and commentary
• Analyse ongoing performance to identify campaign trends and key insights
• Continuously recommend ideas/tactics to clients for campaign optimization
• Manage a performance and activation team and oversee their career development
• Liaise directly with different media partners and clients to build strong relationships
• Provide consult and training to clients and internal teams on performance marketing campaigns
• Create detailed, data-driven forecasts for spend and performance KPIs
• Work with finance teams to resolve billing discrepancies

• Minimum 6 years of work experience in a performance media role
• Minimum 2 years of team leadership and mentoring experience
• Deep technical expertise with SEM across all search engine platforms
• Strong technical expertise in Google Analytics, Google Data Studio, App Marketing
• Basic technical understanding of SA360, Social Media Marketing, Programmatic Advertising
• Understanding of attribution modelling/LTV and its impact across all channels
• Ability to create and modify Google Ads/Google Data Studio scripts
• Proven track record of optimizing large Google Ads accounts and driving conversion-driven KPI goals
• Strong communication and storytelling skills
• Broad client experience across various industries and categories
• Ability to handle multiple tasks in a fast-paced environment under tight deadlines
• Strong organizational skills managing multiple clients/projects simultaneously
• Confidence in analysing and acting on marketing data
• Demonstrable experience working across regional campaigns and different local languages

• Business savvy
• Great interpersonal and communication skills internally, with media owners and clients

• Mid-Senior level

• Full-time

• Advertising
• Industries
• Advertising Services