Brand Strategy Lead

1 week ago

Singapore beBeeBrand Full time $90,000 - $130,000
Senior Brand Strategist

We seek a highly motivated and skilled Senior Brand Strategist to join our dynamic team. This role oversees planning, coordinating, and executing events that enhance brand visibility, engage target audiences, and deliver on strategic marketing objectives.

Key Responsibilities:

  • Plan, coordinate, and execute events ensuring alignment with brand, marketing, and business objectives.
  • Manage event logistics including timelines, vendors, stakeholders, programme delivery, and budgets.
  • Craft and refine messaging across scripts, press releases, marketing copy, and internal communications in collaboration with MarComms.
  • Draft, review, and edit content including scripts, press releases, marketing copy, and internal communications for accuracy, clarity, and brand alignment.
  • Collaborate with marketing, creative, and production teams on promotional materials, presentations, and event assets.
  • Track expenses, monitor campaign performance, and compile post-event reports with recommendations.
  • Build and maintain strong relationships with internal teams, external partners, and vendors.
  • Support brand and marketing initiatives through various administrative and operational tasks.

Requirements:

  • Bachelor's degree in Business, Marketing, Communications, or related field.
  • 4-5 years of experience in Marketing Communications, Brand, or Events Marketing.
  • Strong written and verbal communication skills with a flair for writing preferred.
  • Excellent interpersonal, organisational, and project management skills.
  • Able to multi-task, work independently, and manage timelines in a dynamic environment.
  • Proficient in MS Office (PowerPoint, Word, Excel).
  • Knowledge of Canva and/or Photoshop is a plus.
  • Collaborative team player and self-starter with good time management.
  • Passion for animals or marine conservation is an advantage.

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