Innovative Anime Platform Go-to-Market Manager
7 days ago
Kasagi Labo is seeking a dynamic Product Marketing Manager to lead the go-to-market strategy and growth initiatives for our innovative anime fan engagement platform. The ideal candidate will have a deep understanding of anime fan communities and product marketing expertise, with a proven track record in launching and scaling consumer products.
This is an exciting opportunity for someone who is passionate about anime and has a strong background in product marketing. Responsibilities include developing comprehensive go-to-market plans, creating compelling value propositions, and leading product positioning and narrative development across all marketing channels.
Key responsibilities:
- Develop and execute comprehensive go-to-market plans for platform features and updates
- Create compelling value propositions and messaging frameworks that resonate with anime fans globally
- Lead product positioning and narrative development across all marketing channels
- Design and manage product launch campaigns, including timeline, deliverables, and success metrics
What You'll Do
- Conduct regular market research to understand anime fan behaviors, preferences, and engagement patterns
- Monitor competitive landscape and identify market opportunities
- Gather and analyze user feedback to inform product positioning and marketing strategies
What We Offer
We offer a competitive salary range of SGD 5,000 - SGD 7,500, as well as opportunities for professional growth and development. If you are passionate about anime and have a strong background in product marketing, we encourage you to apply.
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