Marketing Strategy Manager

2 weeks ago

Singapore beBeeStrategy Full time $50,000 - $100,000
Marketing Strategy Manager

As a Marketing Strategy Manager, you will be responsible for developing and implementing marketing strategies to drive brand awareness and sales. This includes planning and executing campaigns, managing calendars, and coordinating with internal and external teams.

Key responsibilities include:

  • Developing and executing marketing strategies to drive brand awareness and sales
  • Planning and executing campaigns, seasonal launches, and promotional activities to increase brand visibility and sales
  • Managing marketing calendars, campaign timelines, and ensuring smooth execution across online and offline channels
  • Coordinating with internal teams, external vendors, and retail partners to support marketing initiatives, visual merchandising, and in-store displays
  • Managing digital and social media marketing, including content planning, paid campaigns, influencer collaborations, CRM, email marketing, and loyalty programs
  • Overseeing e-commerce store management, including product uploads, online campaigns, promotions, and performance tracking
  • Supporting retail marketing activities such as in-store promotions, pop-ups, events, and mall collaborations
  • Handling procurement of marketing materials, packaging, and gift-with-purchase (GWP) items
  • Conducting market research and monitoring consumer insights, industry trends, and competitor activities

Requirements:

  • 3+ years of experience in marketing strategy and campaign execution
  • Strong understanding of marketing principles, including branding, communications, and analytics
  • Excellent project management and organizational skills
  • Ability to work effectively in a fast-paced environment and meet deadlines

Benefits:

  • Competitive salary and benefits package
  • Opportunity to work on exciting marketing campaigns and projects
  • Collaborative and dynamic work environment

This is a fantastic opportunity to join a talented team and make a meaningful impact on the business. If you are a motivated and strategic thinker with a passion for marketing, we encourage you to apply

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