User Acquisition and Growth Marketing Strategist

2 days ago


Singapore Crypto Full time

Company Overview:

Crypto is a leading player in the rapidly evolving cryptocurrency landscape, dedicated to delivering innovative solutions for a growing user base.

Job Description:

We are seeking an exceptional User Acquisition and Growth Marketing Strategist to join our team. As a key member of our growth efforts, you will play a pivotal role in driving our active user base forward.

Your primary focus will be on designing and executing strategic growth campaigns, analyzing their performance, and leveraging insights to inform future strategies. You will work closely with internal teams to ensure cohesive and aligned initiatives that support our company's broader objectives.

Main Responsibilities:

  • Plan, design, and execute growth campaigns aimed at user acquisition and reactivation.
  • Analyze and report on performance metrics, using data to inform future decisions.
  • Conduct market research to identify trends, opportunities, and potential threats within the cryptocurrency space.
  • Collaborate closely with CRM, data analytics, and product teams to ensure effective growth strategies.
  • Develop growth frameworks based on learnings from successful and unsuccessful campaigns.

Required Skills and Qualifications:

  • Bachelor's degree in Marketing, Business, or a related field, combined with 4+ years of experience in a growth marketing role (cryptocurrency or fintech industry experience preferred).
  • Strong understanding of growth marketing metrics and data analysis.
  • Familiarity with the cryptocurrency industry, blockchain technology, and digital wallets.
  • Proficiency in using data analysis tools and platforms.
  • Excellent written and verbal communication skills, with the ability to present complex ideas succinctly.
  • A highly analytical mindset with a data-driven approach to problem solving.
  • Ability to thrive in a fast-paced environment and adapt to rapid change.

Benefits:

This role offers a competitive salary range of $110,000 - $140,000 annually, depending on experience, along with a comprehensive benefits package, including hybrid remote work options and professional development opportunities.

Estimated Salary: $120,000



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