Online Marketing Strategy Specialist

3 days ago


Singapore beBeeMarketing Full time $90,000 - $110,000
Senior Marketing Strategist - Regional Brand & Growth

This role focuses on developing and implementing online marketing strategies to drive business growth and customer engagement.

  • Key Responsibilities:
  • Analyzing market trends, competitor activity, and customer behavior to inform online marketing strategies.
  • Developing and executing campaigns across various digital channels, including social media, email, search engine optimization (SEO), and pay-per-click (PPC) advertising.
  • Collaborating with cross-functional teams, including creative, product, and sales to ensure alignment and optimal results.
  • Measuring and reporting campaign performance, making data-driven decisions to optimize future initiatives.
  • Staying up-to-date with industry developments, best practices, and emerging trends to continually improve online marketing strategies.
  • Requirements:
  • Bachelor's degree in a related field, such as marketing, communications, or business administration.
  • 4-6 years of experience in online marketing, with a proven track record of success in driving business growth and customer engagement.
  • Excellent communication and project management skills, with the ability to work effectively in a fast-paced environment.
  • Strong analytical and problem-solving skills, with the ability to collect and analyze data to inform marketing strategies.
  • Proficiency in marketing automation tools, including CRM systems and marketing analytics software.
  • Experience with A/B testing and experimentation to optimize marketing campaigns.
  • Preferred Qualifications:
  • Masters' degree in a related field, such as marketing or business administration.
  • Certification in a related field, such as Google Analytics or HubSpot Inbound Marketing.
  • Proven experience in managing multiple projects simultaneously, with a focus on meeting deadlines and delivering high-quality results.


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