Campaign Strategist

2 weeks ago


Singapur, Singapore The LEGO Group Full time
Job Description

We are seeking a highly skilled Campaign Strategist to join our team at The LEGO Group. As a key member of our creative team, you will be responsible for developing and executing game-changing social content and communications that drive engagement and reach our target audience in Asia.

The ideal candidate will have a strong understanding of social platforms and their requirements, as well as experience in content or strategy related roles. You will work closely with our creative team to track the effectiveness of our assets and develop clear/concise content plans for digital/social platforms based on strong media consumption insights.

Key Responsibilities
  • Develop and execute social content and communications strategies that drive engagement and reach our target audience in Asia.
  • Work closely with our creative team to track the effectiveness of our assets and develop clear/concise content plans for digital/social platforms.
  • Collaborate with partners to maintain a knowledge base on best practices and insights across all digital/social platforms.
  • Develop and build a strong audience insights for our marketing campaigns.
  • Present ideas clearly and strategically to market partners.
What We Offer

We offer a range of benefits to our employees, including family care leave, insurances, wellness initiatives, colleague discount, and bonus scheme. Our hybrid work policy means an average of 3 days per week in the office, and our colleague discount allows you to enjoy our products at a discounted rate.

We are committed to creating a diverse and inclusive work environment, and we welcome applications from candidates from all backgrounds. If you are a motivated and creative individual who is passionate about social media marketing, we encourage you to apply for this exciting opportunity.


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