Content Marketing Manager

1 day ago

Singapore beBeeMarketing Full time $90,000 - $120,000
Job Overview:
Situated at the intersection of creativity, communities and collaboration, this role presents a unique opportunity to connect a global eco-system of partners, businesses and consumers in the MICE industry daily. As a dynamic team member, you will be instrumental in shaping ideas and communities that build the future.

**Key Responsibilities:**
• Develop 360 B2B and B2C marketing strategies to meet objectives.
• Deploy successful marketing campaigns by identifying and formulating strategies to grow customer base and own implementation from ideation to execution.
• Produce valuable and engaging content for social media platforms, newsletters (email marketing), and website content as required.
• Engage KOLs (directly or agency) for content on B2C campaigns - concerts, consumer shows, festivals etc.
• Collaborate with publications on brand and tactical campaigns.
• Manage content on onsite digital screens and pylons, and support advertising & promotional materials.
• Execute marketing activities including content creation and curation, and event management.
• Identify and partner with key trade channels, trade shows and associations to drive awareness of Singapore EXPO and generate leads.
• Creation of content for various assets and channels to drive awareness of our B2B offerings: factsheets, sales brochures, white papers, case studies etc for sales team and for various marketing channels to promote Singapore EXPO.

**Ideal Candidate:**
• Degree in Marketing, Communications, or a related field.
• Minimum - 5 years of experience in Marketing with experience in project management.
• Proven track record of developing and executing successful event marketing campaigns.
• Familiarity with marketing campaigns and strategies.
• Proficiency in using marketing tools and familiar with platforms for social media, email marketing, and content management system.
• Strong knowledge of MS Office Suite, including Word, Excel, and PowerPoint.

**What We Offer:**
A growing company with large aspirations to scale in the next five years offers an exciting opportunity to contribute directly to the development of the business, the cultural DNA of an emerging MNC, and the building of a company proudly made and headquartered in Singapore with global business impact.

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