Brand Communications Manager
2 days ago
About Us
How I Care is a purpose-driven organisation dedicated to education and community initiatives.
We are seeking a creative and versatile Marketing Coordinator to join our team and help grow our brand.
About the Role
You will play a pivotal role in driving our marketing initiatives, ensuring our brand continues to engage and inspire our audience.
- Email Marketing & Copywriting:
Develop and execute email campaigns to nurture our audience and ensure compelling brand-aligned copy.
- Product Marketing & Development:
Support the ideation, development, and launch of new products and merchandise.
- Digital & Social Media Marketing:
Manage and grow our presence on Instagram, LinkedIn, and Facebook, ensuring high engagement and brand consistency.
- Budget Management:
Oversight of marketing budgets to ensure optimal allocation and ROI.
- Graphic Design:
Create visually appealing content using Canva (Adobe Suite knowledge is a plus but not required).
- SEO & Paid Ads:
Implement and optimise SEO strategies and Google Ads campaigns to enhance online visibility.
- Content Creation:
Produce high-quality reels, infographics, photography, and video content. Basic video editing skills are highly desirable.
- Event Management:
Plan and execute marketing activations such as pop-up events and school workshops.
- Merchandise & Product Procurement:
Support sourcing, development, and promotion of branded merchandise and educational products.
What We're Looking For
- Fresh graduates are welcome to apply, and candidates with different levels of experience are encouraged to apply.
- Strong time and budget management skills.
- A desire to learn and grow within the role.
- Ability to work independently and flexibly while also thriving in a collaborative team environment.
- Open to feedback and capable of following instructions effectively.
- Highly creative with a proactive approach to problem-solving and campaign execution.
- Strong communication skills, both written and verbal.
- Ability to generate ideas and execute them efficiently.
Seniority level
Entry level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Education
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