Retail Marketing Executive

6 days ago


Singapore Focus Network Agencies (S) Pte Ltd Full time

About Us:

Focusing on providing delightful confectionery experiences for global consumers, we have established ourselves as a premier confectionery retailer and distributor in Singapore.

Our Commitment: To offer innovative confectionery products and exceptional customer service, driving growth and success in the industry.

Responsibilities:

Strategic Marketing Planning: Create and implement integrated marketing plans that meet company objectives and target market requirements, utilizing both online and offline channels.

Brand Identity Development: Reinforce our brand's position and image through captivating narratives and creative campaigns that engage our target audience effectively.

Digital Marketing Management: Supervise digital marketing initiatives, encompassing social media, email marketing, SEO, and online advertising, to boost website traffic and user interaction.

Market Insights & Analysis: Gather market intelligence to recognize trends, consumer preferences, and competitor insights, influencing marketing strategies and product development accordingly.

Campaign Execution: Organize and manage multi-channel marketing campaigns, monitoring their performance and adjusting them based on data-driven insights.

Team Collaboration: Cooperate closely with various teams, including sales, product development, and customer service, to ensure unified marketing efforts and successful product launches.

Business Development: Establish partnerships with travel retail partners and online platforms to explore collaborative opportunities and promotions.


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