Marketing Executive

5 days ago

Singapore LOTTE Travel Retail Singapore Full time

Participate in the conceptualization, planning and execution of integrated promotional campaigns and marketing activities (includes both online and offline) for new customers acquisition in key markets to attain sales, conversion and engagement KPIs
- Assist the Manager to monitor and conduct accurate, detailed and timely reporting & analysis throughout and post campaign period based on sales performance, campaign effectiveness and feedback from activities to tweak existing campaign and for new promotion activities moving forward
- Develop suitable marketing support in terms of campaigns, promotions and communication and manage all marketing collaterals including printing, copywriting and proofreading of materials
- Work closely with Tour Agencies, Banks, Credit Cards, Airlines, Payment Gateway eg. Alipay, Wechat Pay to drive footfall into the stores and strengthen the company’s presence in a digital world at core markets e.g. PRC, Singapore and so on.
- Data analysis using nationalities, Average Ticket Value, passenger’s traffic reports, STB / CAG reports etc to add value to marketing efforts and results.
- Work alongside Brands, VMD and designer to develop and deploy supporting creative assets for in-store promotions and activities Taking instructions from the Marketing Manager to ensure smooth implementation of marketing efforts to achieve business objectives.
- Ensure smooth operations for campaigns, promotions and activities from start to finish by working closely with cross functional team members and offering guidance to relevant teams
- Ad-hoc and Festival Events and promotions project management to increase sales.

Manage all invoicing, contracts and budget tracking

Any other projects / assignments as assigned by the Management.

**Requirements**:

- Bachelor’s degree (or equivalent) in Marketing, Mass Communications or Marketing
- Min 3 years of marketing experience preferred
- Prior marketing experience from Spirits & Wine Retail or Travel Retail preferred
- A self-starter that is proactive and results-driven
- An independent problem solver

**Benefits**
- We offer attractive salary packages that commensurate with relevant work experience
- Annual Leave from 14 days to 18 days
- Medical Outpatient insurance coverage
- Group Hospitalization and Surgery insurance coverage
- Group Dental insurance coverage

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